Wan Xiang Sheng Kunyamula Tiyi by Huang Feng

Wan Xiang Sheng Kunyamula Tiyi by Huang Feng is a highly esteemed winner of the very prestigious 2023 Mphoto ya Golide ya A' Design Award in Mapangidwe a Mapaketi Competition Category.

GolideMapaketi· 2023

Wan Xiang Sheng Kunyamula Tiyi

by Huang Feng

Client: Huang Feng

Mphoto ya Golide ya A' Design Award Winner in Mapaketi Category

41,994

Verified Award Winner

Verify Award Status for #141219

View at A' Design Award Press Release Award Badge

Colors

The Design

About Wan Xiang Sheng Kunyamula Tiyi

Wan Xiang Sheng ndi bokosi la mphatso la tiyi wa m'miyala wa Wuyishan. Bokosi lakunja limatengera maonekedwe a Phiri la Wuyi ndipo limakumbutsa zithunzi za malo za kujambula kwa ku China. Bokosi likaimikidwa molunjika, mawonekedwe ake amasonyeza munthu akusinkhasinkha. Bokosili lapangidwa ndi pepala lapadera lokhala ndi maonekedwe a mwala wotuwa pang'ono, ndipo njira zosindikizira za gravure, embossing, debossing ndi hot stamping zimaonetsa mawonekedwe ndi kapangidwe ka phiri la tiyi. Bokosi limatseguka ngati buku ndipo limakhala ndi mapaketi ang'onoang'ono awiri okhala ndi timapaketi tinayi ta tiyi. Kapangidwe kameneka kamapereka bata ndi maganizo osiyana.

The Recognition

About the Mphoto ya Golide ya A' Design Award

Wan Xiang Sheng Kunyamula Tiyi ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Wan Xiang Sheng Kunyamula Tiyi akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Wan Xiang Sheng Kunyamula Tiyi amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The outer box imitates Wuyi Mountain, showing the artistic conception of Chinese landscapes. When the "landscape" is erected, it shows a person meditating. The designer hopes to express through packaging: calm down and look at things from a different angle, there may be different harvests.
The font design of Wanxiangsheng comes from the state in which the ripples on the surface of the tea are slowly sinking. The packaging is made of special paper with light gray rock texture, and the gravure process presents the shape and texture of the tea mountain.
Dimensions & Packaging: Width 285mm x Depth 105mmx Height 105mm
Tags: zen, multiple angles, packaging, tea
Production Technology: Rock grain special paper hardcover gift box
Embossing and Debossing
Hot stamping process
Design Challenge: Find the matching paper, and consider how to express the Chinese Zen from the graphics from multiple angles.
Research: This project comes from "Chancha Yiwei" (China's unique Zen tea culture), This Wuyishan rock tea is very famous in China, every time you drink it, it has different taste, which requires people to get down to feel and experience.
Inspiration: This project comes from "Chancha Yiwei" (China's unique Zen tea culture).This Wuyishan rock tea is very famous in China. It tastes different every time people drink it. People need to calm down to feel and experience it.
The landscape of the birthplace of tea and the artistic expression of Chinese painting.
Project Duration: The project was established in October 2020,
Completed November 20, 2020
Available December 15, 2020
Operation Flow: Open the book by turning over the book, the inner box contains 2 small packages, a total of 4 packets of tea.
Team Members: Design Director：Huang Feng
Image Credits: #1: Designer FENG HUANG, FENG, 2021.
#2: Designer FENG HUANG, FENG, 2021.
#3: Designer FENG HUANG, FENG, 2021.
#4: Designer FENG HUANG, FENG, 2021.
#5: Designer FENG HUANG, FENG, 2021.