Zhenjiu Zhencang Chinese Baijiu Kupanga Mapaketi a Zakumwa Zaukali by Ying Song Brand Design Shenzhen Co., Ltd is a highly esteemed winner of the very prestigious 2023 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
SilivaMapaketi· 2023
Zhenjiu Zhencang Chinese Baijiu Kupanga Mapaketi a Zakumwa Zaukali
by Ying Song Brand Design Shenzhen Co., Ltd
Client: Kweichow Zhenjiu Chanpinzhongxin
Mphoto ya Siliva ya A' Design Award Winner in Mapaketi Category
- 27,543
- Verified Award Winner
- Verify Award Status for #149755
The Design
About Zhenjiu Zhencang Chinese Baijiu Kupanga Mapaketi a Zakumwa Zaukali
Zhenjiu Zhencang ndi seti yapaketi ndi yoonetsera ya chakumwa chaukali cha ku China chotchedwa baijiu. Mabotolo amakhala pa thireyi yopangidwa ngati chipolopolo cha ngale, mawonekedwe olimbikitsidwa ndi chithunzi chojambulidwa chotchedwa The Birth of Venus. Mawonekedwe onse amakumbutsa ngalawa yoyenda pa mafunde. Tsinde la kristalo lasemedwa ndi chithunzi cha malo akale opangira zakumwa ndipo limaunikiridwa ndi nyali ya LED yomwe ikuimira mbiri yakale ya opanga. Zitsulo, matabwa, PMMA ndi pulasitiki zaphatikizidwa kuti apange chinthu chosungirika. Mutu wa ngale ukuonetsa lingaliro la mtundu wa ulemerero ndi mtengo wapatali, popeza kupanga zakumwa ndi kupangika kwa ngale zonse ndi njira zochedwa.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
Zhenjiu Zhencang Chinese Baijiu Kupanga Mapaketi a Zakumwa Zaukali ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Zhenjiu Zhencang Chinese Baijiu Kupanga Mapaketi a Zakumwa Zaukali akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Zhenjiu Zhencang Chinese Baijiu Kupanga Mapaketi a Zakumwa Zaukali ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design and the different materials presented are extremely visually appealing ,topical and collectible. The overall shape also resembles a sailboat riding the wind and waves.
The bottles are displayed on a pearl shell-shaped bottom tray, like the "Birth of Venus" by Italian painter Sandro Botticelli. Let western consumers also feel the noble and beautiful products.
The crystal base is carved with an ancient winery (LED light shows the long history of the enterprise) - Dimensions & Packaging
- 520mmx250mmx370mm
- Production Technology
- Metal, wood, PMMA, LED light, plastic
- Inspiration
- Pearl is used to reflect the brand culture of "Zhenjiu" and interpret the meaning of "treasure among liquors".
Pearl symbolizes "nobility" and "preciousness". The process of making wine and the process of forming pearls are both "the art of time", which are highly compatible with the culture they convey. So, we conveyed the brand culture of Zhenjiu through the shells and pearls: precious, scarce and high-end. It also allows consumers to better understand the brand culture of the product. - Team Members
- Creative Director: Yingsong Chen
Design: Gang Wang, Nian Li, Wenbing Cheng
3D: Huandi Li, Wei Hu
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