Prominent Chicheng Ntchito Yaikulu ya Kupaka Zodzikongoletsa by Chushan Design

Bronze Mapaketi · 2024

Prominent Chicheng Ntchito Yaikulu ya Kupaka Zodzikongoletsa

by Chushan Design

Mphoto ya Bronze ya A' Design Award 2024 in Mapaketi
CLIENT: Shenzhen Chushan Design Culture Group Co., Ltd.
Estimated Number of Design Views: 13,641
Verification code DE6CF543FF · Verify this award

View at A' Design Award Press Release

Colors

About Prominent Chicheng Ntchito Yaikulu ya Kupaka Zodzikongoletsa

Bukhu Lolemba: Prominent Chicheng ndi kapangidwe ka zokutira zodzikongoletsa koyambitsidwa ndi chikhalidwe cha mkuwa cha China. Chivundikiro chake chili ndi chizindikiro cholembedwa mozama cha kambuku, chizindikiro chakale cha kulimba mtima ndi chitetezo. Matabwa, pepala, zikopa, nsalu ndi zitsulo zosakanikirana zaphatikizidwa pamodzi, ndipo njira ya laser engraving inagwiritsidwa ntchito popanga. Kapangidwe kake kamatsatira njira yakale ya kulumikiza matabwa (mortise and tenon), kotero bokosilo limatha kumangidwa, kumasulidwa ndi kusungidwa mosavuta. Miyendo yothandizira yobisika imalola kuunjikana mosalekana. Chikwama chachikopa chosungiramo, koster, komanso chida chogwiritsira ntchito mosiyanasiyana zaphatikizidwapo.

About the Mphoto ya Bronze ya A' Design Award

Prominent Chicheng Ntchito Yaikulu ya Kupaka Zodzikongoletsa ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Prominent Chicheng Ntchito Yaikulu ya Kupaka Zodzikongoletsa akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Prominent Chicheng Ntchito Yaikulu ya Kupaka Zodzikongoletsa amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Press Kit

Unique Properties: Our "Eastern Mechanical Aesthetics" design merges wood, paper, leather, fabric, and alloy materials, symbolizing "Tiger in the Forest, Beast in the Cage." This embodies courage, exploration, and loyalty of the "CHICHENG" symbol. The cover features an intaglio-printed "Tiger Token," historically awarded by Chinese emperors, representing courage and protection. Paying homage to pioneers, it inspires unwavering determination. The packaging aligns with core principles, emphasizing "daily use" to harness time's power. Both product and packaging subtly evolve, guiding users to face life positively.
Dimensions & Packaging: Length 165mm * Width 133mm * Height 60mm
Tags: Eastern, Rust Aesthetics, Modular Design, jewelry packaging, Bronze Culture
Production Technology: Implemented through laser engraving, enhancing elegance and security for high-volume production while reducing labor costs.
Our packaging follows traditional Chinese "mortise and tenon" design, ensuring easy assembly, disassembly, and efficient storage.
Support legs have discreet limit functions, allowing secure stacking, maximizing storage space and product stability.
Design Challenge: 1. Pioneering packaging aesthetics and methodologies. 2. Innovative packaging materials and structural design. 3. Universal consideration of both keepsakes (for collectibles) and jewelry (for social interaction). 4. High emotional resonance between products and packaging, fostering deep user empathy.
Research: The brand introduces the concept of "Rust Aesthetics," which emphasizes the unique beauty that emerges between objects and materials after experiencing the passage of time and oxidation. The brand's packaging captures these traces of time, symbolizing the item's journey and providing inspiration for contemplation and life.
Inspiration: "Prominent Chicheng" Token Jewelry draws inspiration from Chinese bronze culture. It features the 'Patina Aesthetic' as a symbol of heritage and resonates with the 'Tiger Token' culture to evoke a sense of emotional identity. Through the use of innovative materials and traditional craftsmanship, a collection of bronze pieces, embodying Eastern wisdom of bravery, exploration, and loyalty, is crafted. These pieces serve as tokens for both collection and social adornment.
Project Duration: The project started in July 2023 in Shenzhen and was completed in December 2023, also in Shenzhen.
Operation Flow: Our design improves unboxing with integrated product labels and convenient handles, offering cost-effective and versatile solutions, including a packaging chain doubling as a jewelry necklace. It includes a comprehensive materials package featuring a genuine leather storage bag, eco-friendly coaster, and multifunctional stand for various user needs.
Image Credits: Chushan Design