Dizayini ya Wiseman Beer Kulongedza kwa Mowa ndi Wen Liu and Henghong Yang ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2020 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
SilivaMapaketi· 2020
Wiseman Beer Kulongedza kwa Mowa
Kasitomala: Shenzhen Oracle Creative Design Co., Ltd
Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #91422Kapangidwe
Za Wiseman Beer Kulongedza kwa Mowa
Wiseman Beer ndi mapangidwe olongedza mowa wa mʼmabotolo omwe akufunidwa kwa ogula achinyamata ku China. Botolo lopangidwa ndi galasi ndi pulasitiki, chivindikiro chopangidwa ndi chitsulo, ndipo lebulo yopangidwa ndi pepala. Chizindikiro chofiira ndi choyera chowoneka bwino chagwiritsidwa ntchito mwachindunji pa botolo, ndipo dera lalikulu lofiira likusonyeza mphamvu ndi chidwi. Kulongedza kumeneku kuli mulifupi wa mamilimita 230, kuya kwa mamilimita 60 ndi kutalika kwa mamilimita 60. Cholinga ndi kupatsa kulongedza kwa mowa maonekedwe amakono omwe amagwirizana ndi khalidwe laufulu ndi losangalatsa la achinyamata.
Chidziwitso
Za Mphoto ya Siliva ya A' Design Award
Wiseman Beer Kulongedza kwa Mowa ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Wiseman Beer Kulongedza kwa Mowa akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Wiseman Beer Kulongedza kwa Mowa ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Beer is the favourite liquor for most Chinese young people. The reason of producing this beer packaging is in order to make the beer packaging on the market seems more fashionable, in line with the temperament of young people and conveys the spirit of young people.
- Miyezo ndi Kuphimba
- The packaging size is 230mm in width, 60mm in depth and 60mm in height.
- Zizindikiro
- Wasa, Beer, Wiseman, Art, Red
- Teknoloji Yopangira
- The design bottle is made of glass and plastic. The material of the bottle lid is metal. The bottle label is paper.
- Vuto la Dizayini
- The design of the bottle label was initially inconsistent with the entire design. The design did not achieve the predicted result. After many altering the design, the design was completed. The technique of the bottle making was also a problem need to solve.
- Kafukufuku
- The project uses the beer market for young people as a background. With the research on online information and site investigation, the designers have gained an in-depth understanding of the life and preferences of most young people in China at this stage. So the design images could attract young people group.
- Chilimbikitso
- Chinese young people often drink beer. In order to reflect the fashion sense of beer packaging and cater to the young people's market, the design expresses a quirky, mysterious and free effect. The icon image is directly and boldly embedded in the bottle, and the large area of red on the design reflects the young people’s passion. The bottle’s label and the icon are red and white, which increases a promotional effect.
- Nthawi ya Polojekiti
- The project started in October 2018 and finished in May 2019 in Shenzhen.
- Mdondomeko ya Ntchito
- The image design on the bottle reflects the status of the young people group, which is free, mysterious, funny, free, unconstrained and full of passion. When consumers take a look or use the product, they would feel resonate with the idea of the design.
- Mamembala a Gulu
- Designer: Wen Liu
Designer: HengHong Yang
Designer: Weijie Kang - Mwini Zithunzi
- Image #1: Creator Wen Liu, Wiseman Beer, 2019
Image #1: Creator HengHong Yang, Wiseman Beer, 2019
Image #1: Creator Weijie Kang, Wiseman Beer, 2019
Image #1: Illustrator Yawen Dai, Wiseman Beer, 2019
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
