Fenyangwang Primary Function: Trago Pakay by Neptune Team

Fenyangwang Primary Function: Trago Pakay by Neptune Team is a highly esteemed winner of the very prestigious 2021 A' Design Award Qullqi Premiu in Pilluchina Kamay Competition Category.

QullqiPilluchina· 2021

Fenyangwang Primary Function: Trago Pakay

by Neptune Team

Client: Neptune Team

A' Design Award Qullqi Premiu Winner in Pilluchina Category

22,447

Verified Award Winner

Verify Award Status for #117401

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fenyangwang Primary Function: Trago Pakay

Fenyangwang nisqaqa huk trago pakaymi, huk Chino wasi ruwaq trago wachariyninpa kimsa chunka watanpaq ruwasqa. Kay ruwayqa Chino calendariopi hap'ipakun, chaymi sapa punchaw ruwanapipas kawsaypipas pachata qillqanapaq riqsisqa llamk'ana. Sapa punchaw huk raphita llik'ispa musuq punchaw chayamusqanta rikuchinku. Kay pakaypiqa, kimsa chunka watamanta calendario raphikuna churasqa kachkan, ñawpa kaqman rikch'akuq trago ruwasqa punchawta rikuchispa. Kay p'aquqa cartonmanta ruwasqa, imprenta ruwaywan tukuchisqa. Chhikanqa 145 iskaymantawan 90 iskaymantawan 235 milimetrokunam. Munayninqa kimsa chunka wata yachayta rikuchiymi.

The Recognition

About the A' Design Award Qullqi Premiu

Fenyangwang Primary Function: Trago Pakay A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Fenyangwang Primary Function: Trago Pakay ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Fenyangwang Primary Function: Trago Pakay achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
Dimensions & Packaging: 145mm*90mm*235mm
Tags: Liquor, packaging, liquor packaging, creative packaging
Production Technology: Cardboard box，Printing technology
Design Challenge: Visual symbolization
Research: The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
Inspiration: The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
Project Duration: Start in October 2020 and finish in December 2020
Operation Flow: Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
Team Members: Bxl Neptune Team