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The Wine Barrel Dilemma Q'ipi ruway by Antonia Skaraki

The Wine Barrel Dilemma Q'ipi ruway by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award Fierru Premiu in Pilluchina Kamay Competition Category.


FierruPilluchina· 2022

The Wine Barrel Dilemma Q'ipi ruway

by Antonia Skaraki

Client: The Wine Barrel

A' Design Award Fierru Premiu Winner in Pilluchina Category

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The Design

About The Wine Barrel Dilemma Q'ipi ruway

Huk q'ipi puka icha yuraq vino rantiy sasachakuyta tukuchin. Vino munakuqkunaqa kunanqa iskay vinokunatapas huk q'ipillapi kusikunkuman, hap'inayuq ruwaymi, iskay barrilta churan, sapa barrillqa kikin phichananwan, vinota aswan allinta mallipanankupaq. Kay hamutayqa "cajamanta vino" ruwayта qatipan, chaymi hatun barrilmanta aswan huch'uy barrilman vinota apay kasqan, mana natural tiyayninта chinkachinanpaq.

The Recognition

About the A' Design Award Fierru Premiu

The Wine Barrel Dilemma Q'ipi ruway A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. The Wine Barrel Dilemma Q'ipi ruway sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta The Wine Barrel Dilemma Q'ipi ruway yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project’s highlight was managing to make TheWineBarrelDilemma’s package the definite answer to the dilemma red wine or white wine just by creating a user-friendly experience of enjoying both.
Tags
Wine_Barrel, wine, Packaging, Design, Barrel, Dilemma, red, white, cellar, out_of_the_box
Production Technology
TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Design Challenge
The wooden wine barrel is converted to the main reference point of the brand, which differentiates it from the competition. Robust and absolute typography, special symbols, pyrographic markings, and handwritten elements transport the consumer to an imaginary cellar. In his own barrel. In the world of The Wine Barrel.
The color palette and the different symbolisms clearly separate the 4 product codes on the shelf, but retaining the "common denominator" of the relevant design.
Research
There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Inspiration
There are a lot of dividing opinions, even between good friends. A lot of times having a good time with company relies on decisions between choices, dilemmas. Our mission was to solve the problem of wine choosing, a very common dilemma found amongst most friendly gatherings, while, simultaneously, reversing the established idea that quality wine can only exist in a glass container.
Project Duration
The Project started in April 2020 and is still ongoing
Operation Flow
The consumer is now able to buy and enjoy a packaging consisting of both red and white wine, without having to choose one over the other. This packaging applies perfectly to gatherings and parties.
Team Members
Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Image Credits
Image #1: Photographer Andreas Deskas
Image #2: Photographer Andreas Deskas
Image #3: Photographer Andreas Deskas
Image #4: Photographer Andreas Deskas
Image #5: Photographer Andreas Deskas
Video Credits: Chris Gerokostas

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