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Iguana Primary Function: Kallpachaq upyanapaq q'ipiy by Linnikov Agency

Iguana Primary Function: Kallpachaq upyanapaq q'ipiy by Linnikov Agency is a highly esteemed winner of the very prestigious 2022 A' Design Award Qullqi Premiu in Pilluchina Kamay Competition Category.


QullqiPilluchina· 2022

Iguana Primary Function: Kallpachaq upyanapaq q'ipiy

by Linnikov Agency

Client: Iguana

A' Design Award Qullqi Premiu Winner in Pilluchina Category

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Verified Award Winner

Verify Award Status for #129832

Colors

The Design

About Iguana Primary Function: Kallpachaq upyanapaq q'ipiy

Iguana nisqaqa huk kallpachaq upyanapaq q'ipiy ruwasqam, aluminio latapi rantikuq. Latap hawanqa iguanap qaranta yachapayan, escama sanampayuq hinaspa raspachasqa unanchakunayuq, kallpata hinaspa kallpachayta rikuchiq. Sapa mishkiyninqa huk qara llimp'iwan riqsichikun. Ñawpaq mishkiyninqa qumir llimp'ita servichikun, tropical rurukunap mishkiyninqa naranja hinaspa quri llimp'ita, puka poqusqa rurukunap mishkiyninqa puka llimp'ita. Qelqasqaqa raspachasqakunap hamurninta qatin, hinaspa yana yuraq t'aqanakuyqa sutita sut'ita waqaychan. Kay ruwayqa aluminiopim llimp'ichasqa, chaymantam lata hina wakichisqa.

The Recognition

About the A' Design Award Qullqi Premiu

Iguana Primary Function: Kallpachaq upyanapaq q'ipiy A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Iguana Primary Function: Kallpachaq upyanapaq q'ipiy ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Iguana Primary Function: Kallpachaq upyanapaq q'ipiy achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Iguana Energy composition is perfectly balanced. All components perfectly complement each other, creating the energetic effect. All ingredients used in the production of Iguana are natural, giving the taste of invigorating explosive energy and strength!
Dimensions & Packaging
оriginal
Classic taste of invigorating energy

tropical fruits
Bright fruity taste with notes of citrus, designed to awaken your fire.

red berries
Perfect charge of berry energy
Tags
iguana, Energy drinks, can, Leather, scratches
Production Technology
Designs are printed on the aluminum and then crafted into a can
Design Challenge
It was necessary to model an iguana and pick up the skin.
Research
The customer came already with the name Iguana. Our agency had to develop the design of a power bank in three forms. Were offered several options, more simple and concise. And immediately the first option was conceived in the form of skin, the skin of an Iguana. this idea came up on its own. For even greater manifestation and identity, it was the power engineer who was asked to make scratches in the bank, which give a feeling of strength, energy. The font was proposed in the nature of scratches, so that the style would be solid. The contrast of the black-and-white font and bright colored skin makes the writing stand out well. several colors of skin were suggested on the jar depending on the type of flavor. There are three in total.
Inspiration
The very name of the product Iguana and the use of natural ingredients inspired the use of natural images, to show the jar that imitates the skin of the Iguana. The color of the skin changes depending on the taste. The original taste is - Green skin. Tropical flavor - orange/gold. Red Berries - Red Leather shows explosive scratches on this leather. They give a sense of the power and explosive effect that nature can give.
Project Duration
The project started in March 2021 in Lviv and ended in October 2021 in Lviv.
Operation Flow
Custom design will make the product stand out on the shelf.
Team Members
Art-Director and graphic designer: Lynnyk Dmytro
Designer 3D: Alexey Avduevsky

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