Quri Pilluchina · 2022
Lineage de La Foliole Té Churana Wakichiy
by Tiger Pan
- A' Design Award Quri Premiu 2022 in Pilluchina
- CLIENT: Shenzhen Tasly Industrial Co., Ltd.
- Estimated Number of Design Views: 33,523
- Verification code 7987B80D8F · Verify this award
Colors
About Lineage de La Foliole Té Churana Wakichiy
Lineage de La Foliole nisqaqa Pu'er té sumaq ch'irwasqapaq huk churana wakichiy ruwasqam. Pu'er téqa sapa kutim isqun makiwan ruwaykunata mañakun, ichaqa té ch'irwasqawanqa utqaylla hurqusqa ruwaywanmi miskiyninta gustanchik. Chay churanaqa té raphiman rikch'akuq unanchayuqmi, ch'ampa laqhayuq, chaymi hatun Pu'er raphikunamanta sumaq ch'irwasqa hurquyta rikuchin. Song Ti letra hina qillqasqa chino sananpakunaqa imaymana rikch'aypi churasqam kachkan, ñawpaq kaq rikch'ayta quspa. Siq'ikuna hinallataq akllasqa ruwasqakunaqa quriwan ñit'isqam kachkan, siq'isqa rikchaykunapas quriwanmi muyuriqninpi wakichisqa.
About the A' Design Award Quri Premiu
Lineage de La Foliole Té Churana Wakichiy A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Lineage de La Foliole Té Churana Wakichiy ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Lineage de La Foliole Té Churana Wakichiy munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.
Press Kit
- Unique Properties
- Normally Pu'er tea must be completed through up to nine manual steps, then the Pu'er Tea Essence allows most people to experience the exquisite taste of Pu'er in the fastest, and most effective extraction method.
- Dimensions & Packaging
- 10 push-box: Width 81.7mm x Depth 22.2mm x Height 87mm
40 sets: Width 93.7mm x Depth 85mm x Height 89mm - Tags
- Tea Essence, Packaging Design, Beverage, Tea & Coffee, Health, Tiger Pan
- Production Technology
- We use gold stamping to print the lines and selected elements. Different textures of stamping will enrich the overall presentation of the packages and refine with more detailed feeling. All illustrations are surrounded with golden frames, which is to enhance a sense of order and quality. The layout on the belt is stamped in copper gold, matching with the red gold logo and the pictures of products.
- Design Challenge
- Referencing from the process of extracting the treasure from big Pu'er tea leaves, we designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes.
- Research
- We used Chinese characters, the most concise and powerful Chinese cultural symbol, as the design element. The elegant and timeless Song Ti font is arranged in different forms to express a poetic beauty, conveying the product's simple, light, and luxurious tone; overall presenting a classical temperament of antique tomes.
- Inspiration
- Our inspiration comes from the Chinese idiom "A Leaf as the Herald of Autumn (A Straw in the Wind)". Ancient Chinese used a leaf to perceive the world, like "seeing a World in a Grain of Sand, and a Heaven in a Wild Flower" (Blake, W. (1968), 'Auguries of Innocence'). Referencing from the process of extracting the treasure from big Pu'er tea leaves, we designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes.
- Project Duration
- The project was done within 3 months. The design is finished in Shenzhen, produced in Shenzhen City, Guangdong Province.
- Operation Flow
- Praising the fine illustrations, the compact layout, the distinctive belts and the overall packaging effect. The products show up on shelves or counters in good order and eye-catching colors. Consumers are offered with more choices of holiday gifts, instead of a limited range of flowers or wines. Snacks gifts boxes can be both conveying gratitude and reflecting personal aesthetic orientation.
