Wai Ho Cheung nisqap Luckinfo Ocean Refreshing Base Serum P'akina diseñon

Wai Ho Cheung nisqap Luckinfo Ocean Refreshing Base Serum P'akina diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2022 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiPilluchina· 2022

Luckinfo Ocean Refreshing Base Serum P'akina

Wai Ho Cheung rurasqa

Mañakuq: Luckinfo

Pilluchina T'aqapi A' Design Award Burunsi Premiu Atipaq

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Taripasqa Premio Atipaq

#131384 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Luckinfo Ocean Refreshing Base Serum P'akina nisqamanta

Cajap hawanqa pisi siq'isqa, allin tupayuqmi kachkan, chaymantaqa olas siq'iqa ukhunpi ch'ipasqa kachkan lamar qullunakuna rikuchinapaq. Chay siq'imanta huk t'aqa patanpi rikurimun yuqlla hawata sumaqyachinapaq, ruwaqkunata cajata kichayta munachinapaqpas. Butellaqa hawanninpim qasamanta kachkan, yuraq perla tapanmanta ch'uya t'akayman chinpapunanapaq, chaynallataqmi phuyu hina chaqrusqata pakananapaq kuyuchiptin; vidrio butellaqa patanninpim ch'uya kachkan, anqas t'ipita rikuchinapaq aceite t'ipinakuna tiyariy tecnologiawan ruwasqa.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Luckinfo Ocean Refreshing Base Serum P'akina A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Luckinfo Ocean Refreshing Base Serum P'akina sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Luckinfo Ocean Refreshing Base Serum P'akina mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: On the outer packaging, the surface of the box remains minimal and rigorous, in order to carry out the brand image. The wave illustration is printed inside the box, which echoes with the marine ingredients. Due to the oil droplets sedimentation technology, there is a light blue droplet at the bottom. User needs to shake and to mix the liquid before using, then droplet will split into tiny drops. Therefore, there are numerous of little waterdrops in the illustration to correspond with the scenario.
Tupukuna & P'istuy: Width 50mm x Depth 50mm x Height 95mm
Etiquetakuna: Packaging, Serum, Moisturising, Repairing, Softening, Cosmetics, Skincare, Oil Droplets Sedimentation Technology, Luckinfo, Ocean
Ruway Tecnología: The lid is pearl white semi-spheric to correspond with the droplet. As the lid is not the perfect sphere, a light blue ribbon is inserted to cover the neck. On the bottle, it is frosted at the top to transit the vanish from the white lid to transparent part on bottle, as well as covering the cloudy mixture might formed whilst shaking; the glass bottle remains clear at the bottom to show the blue droplet.
Diseño Sasachakuy: As the brand image tends to be minimal and scientific, the challenge is to find the balance of being subtle to consist of the brand image, as well as being eyes-catching and attractive to match the online market and the target audience groups.
T'aqwiy: The main target audiences are youngsters born between 1995-2000 at the online market in China. The packaging design trends rely on eyes-catching packaging, Morandi-colour tones and illustrated appearance.
Kallpachay: The product is inspired by the Thalassotherapy, with the main ingredients mostly from ocean, including Jeju lava seawater. Therefore, the illustration on the box refers to famous Japanese Ukiyo-e, ‘The Great Wave off Kanagawa’ to emphasise the theme. In addition, the functions of the serum are moisturising, repairing, and softening, the main colour tone is pastel blue.
Llamk'ay Pacha: The project started in March 2019 in Shenzhen and finished in April 2019 in Shenzhen.
Purichiy Puriy: With the special cutting on the folding box, a portion of the illustration exposes at the bottom, to enrich the pale surface at the first sight, as well as attracting users to open the box. With the gap trimmed on the box, users could see the bottle instantly once they have opened the box. The bottle of serum is made of glass frosted at the top, so the user can see the change of the droplet while they shake the bottle.