Zhu Hai and Fang Jian nisqap Xiaofengtan Liquor Trago Wayqinapaq Q'ipina diseñon

Zhu Hai and Fang Jian nisqap Xiaofengtan Liquor Trago Wayqinapaq Q'ipina diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2022 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiPilluchina· 2022

Xiaofengtan Liquor Trago Wayqinapaq Q'ipina

Zhu Hai and Fang Jian rurasqa

Mañakuq: Zhu Hai, Fang Jian

Pilluchina T'aqapi A' Design Award Burunsi Premiu Atipaq

10,490

Taripasqa Premio Atipaq

#131479 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Xiaofengtan Liquor Trago Wayqinapaq Q'ipina nisqamanta

Xiaofengtan nisqaqa hatun rikchaq chinasuyu tragopaq q'ipinam kan. Bottellap shapenqa chinasuyupi ñawpaqmanta tragota waqaychanapaq apaykachasqa manka simp'a p'ukupimanta hurqusqam, kunan tiempo munayman hina hukllawan tikrasqa. Muyu ukhunqa makipa palman allinta churakun, chaymi bottellataqa allinta hap'inapaq yanapan, mana lluspiykunanpaqpas. Quri qhataqa sayasqa qhichwa siq'ikunayoqmi, hinaspa fácilta kichakun. Quri ch'illpikunaqa bottellapipas, hinallataq k'uchu kaxapipas (130 por 130 por 135 milímetro tupuyoq) t'oqyaqta ruwan. Kaxaqa t'ikrakuq papelmanta ruwasqam, hinaspa aswan huch'uyyachisqa kaptin material apaykachayqa aswan pisiyan.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Xiaofengtan Liquor Trago Wayqinapaq Q'ipina A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Xiaofengtan Liquor Trago Wayqinapaq Q'ipina sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Xiaofengtan Liquor Trago Wayqinapaq Q'ipina mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: SANVINGA Xiaofengtan is a high-end Jiang-flavored liquor, whose body derives from the ceramic liquor jar commonly used by the Chinese. It impresses with a compact cube packaging, which, together with the bottle body, is decorated by texture formed by golden dots, echoing with each other, while the main color, orange, provides a strong sense of integrity and association.
Tupukuna & P'istuy: 130mm x130mm x135mm
Etiquetakuna: Reshape ceramic liquor jar, orange color, compact cube packaging, innovative appearance, resource-saving design.
Ruway Tecnología: By optimizing the bottle body and packaging, its size has been greatly reduced. Furthermore, the compact cube packaging is made of degradable paper which reduces consumables and costs, and implements the concept of sustainable development. In addition, its personalized proportion is innovative among the posh yet lackluster traditional liquor packaging.
Diseño Sasachakuy: Being influenced by traditional ideology, the packaging of liquor is monotonous and homogeneous. How to break from this ideology is the challenge confronted by Xiaofengtan before it was designed. Inspired by ceramic liquor jars, it is groundbreaking because of its innovative packaging. The Chinese liquor culture contained in it has drawn attention of the society to traditional culture, thus inheriting and then carrying forward Chinese liquor culture.
T'aqwiy: Liquor, for the Chinese, more than the taste, also means a kind of inheritance of the liquor culture of China. According to the study, liquor consumers commonly pursue high-end, personalized and quality liquor, while the traditional liquor cannot fully cater for their aesthetics and tastes. The brand-new packaging design of Xiaofengtan aims to blend traditional Chinese liquor culture on this base, which has showcased its confidence in Chinese culture.
Kallpachay: Its body is derived from ceramic liquor jars commonly used for liquor storage by the Chinese, and has been reshaped in a simplistic style to make it different from spherical jars and more in line with the aesthetics of modern people. The name, Xiaofengtan, originates from Fengtan, a unique traditional Chinese liquor storage technology. What is contained in the jar is liquor, but what is carried on is the culture. It also symbolizes the indispensable sense of ceremony in Chinese wine culture.
Llamk'ay Pacha: Developed in Chengdu, China in February 2020 and unveiled in Guizhou, China in August 2020.
Purichiy Puriy: The rounded bottle body is designed in line with ergonomics and can perfectly fit the shape of the palm of users , which is convenient for pickup and also prevents slip. The golden cap with vertical corrugated lines opens easily.
Huñu Runakuna: Hai Zhu
Jian Fang