Buenandanza Aceituna Olive Aceitepa Wanturinan by Antonio Cuenca

Buenandanza Aceituna Olive Aceitepa Wanturinan by Antonio Cuenca is a highly esteemed winner of the very prestigious 2022 A' Design Award Burunsi Premiu in Pilluchina Kamay Competition Category.

BurunsiPilluchina· 2022

Buenandanza Aceituna Olive Aceitepa Wanturinan

by Antonio Cuenca

Client: Buenandanza

A' Design Award Burunsi Premiu Winner in Pilluchina Category

10,483

Verified Award Winner

Verify Award Status for #139831

View at A' Design Award Press Release Award Badge

Colors

The Design

About Buenandanza Aceituna Olive Aceitepa Wanturinan

Buenandanza nisqaqa aceituna aceitepaq wanturina diseñom kan. Wisi'aqa iskay qara hina rikch'akun: ukhu yana-anqas tullpusqa qespi hinaspa yuraq muyuriq papel qellqasqa. Yana-anqas ninrikuq llimphiqa sumaq thak kayta yuyaymanachin, yuraq qara papelñataq pachamanta rikch'ayta qun. Muyu hinaspa kinsa k'uchu unanchakunaqa, quri hinata sellasqa, aceituna raphi ñawi puntayoqta hinaspa aceituna rurun óvalo hinata yuyarichin. Muyuq figurakuna hinaspa raku qespiqa allin sumaq kaskayta rikuchin. Ch'in qespi tullpusqaqa k'anchayta harkan, chaymi aceiteta waqaychan allinta. Mana ch'illpiq, mana huntachiy atiq tapaqa huch'uy hinaspa sinchi wisi'ata tukuchin.

The Recognition

About the A' Design Award Burunsi Premiu

Buenandanza Aceituna Olive Aceitepa Wanturinan A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Buenandanza Aceituna Olive Aceitepa Wanturinan sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Buenandanza Aceituna Olive Aceitepa Wanturinan mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The bottle seems to have two skins: the blue colour of the packaging and the white wrap-around label. These finishes provide a pleasant and warm drinking experience. The rounded shapes of the bottle and the thickness convey quality.
Dimensions & Packaging: 100 x 57 x 176 mm. 500ml capacity. Glass and label
Tags: packaging, design, package, branding
Production Technology: Tinted glass, paper label and stamping.
Design Challenge: The challenge was to open up to a target that seeks to connect with a more conscious rhythm of life in a frenetic world that is disconnected from its own essence. It is intended to connect with consumers who seek to live in a calmer and more contemplative way. The design had to stand out from the traditional brands in the oil sector and communicate Goodwill in simple terms. Two types of finishes are used to broaden the user experience: tinted glass bottle and textured paper label.
Research: In order to emphasise the concept, a deep dark blue colour was employed, a tone which is associated with serenity. The pourer bottle cap of that same colour is used to lengthen the packaging. The label was designed white to give a more natural look. The symbols represent the possibilities in life that come up when freeing oneself from preconceived ideas. Both the circle and the triangle are inspired by the pointy shape of olive leaves and the oval shape of olives, with a touch of gold to enhance the distinctive character. The muted colour palette, the composition and the label aim to create visual harmony.
Inspiration: The inspiration comes from the aim to live day by day, making your own way, freeing yourself from preconceived ideas and opening yourself to experience.

The idea symbolises serenity, balance and simplicity, all summed up in a unique claim: the lived experiences. The name is a key part in conveying that idea. The characteristics balanced, restrained, modest and intriguing, are qualities which stand out in the design and how it should be perceived.
Project Duration: The project started in november 2021 in Ubeda and finished in january 2022.
Operation Flow: The bottle is small and robust, easy to use with a non-drip, non-refillable DOP cap. The opaque and tinted glass prevents light from penetrating and thus facilitates the conservation of the oil.