Skip to content
Devynerios Etiquetakuna by Asta Kauspedaite
Devynerios Etiquetakuna by Asta Kauspedaite
Devynerios Etiquetakuna by Asta Kauspedaite
Devynerios Etiquetakuna by Asta Kauspedaite
Devynerios Etiquetakuna by Asta Kauspedaite

Qullqi Pilluchina · 2022

Devynerios Etiquetakuna

by Asta Kauspedaite

  • A' Design Award Qullqi Premiu 2022 in Pilluchina
  • CLIENT: Mv Group
  • Estimated Number of Design Views: 33,289
  • Verification code 10462644BB · Verify this award
Email this page

Colors

About Devynerios Etiquetakuna

Devynerios huk ayllu sapallanchiq qura upyanakunam, Lituaniapi ñawpaqnin kaqllan. Lituaniata rikuchin, chiqa ruwayta, qura ingredientekunamanta ruwasqa recipetakunatapas. Sapa ruru sapallam, huknirayuq. Kay ruwaykunam etiqueta diseñokunapi rikukun. Originalios chiqa kayta willan. Zalios achka qapallasuq hatunyuqmi, qura hampikunaq pakasqa pachanman yaykuchisunki. Raudonos mana manchakuyta waynaykaytapas mana tupachiy sumaq llimpʼikunawan rikuchin.

About the A' Design Award Qullqi Premiu

Devynerios Etiquetakuna A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Devynerios Etiquetakuna ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Devynerios Etiquetakuna achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Press Kit

Unique Properties
Devynerios is a family of unique herbal liqueurs that is the category leader in Lithuania. They represent Lithuania, unique production methods and recipes based on natural ingredients.
Each product is unique and different. The key distinctions are also reflected in the label designs. Originalios design communicate authenticity. Zalios is multi-layered and rich - immersing you into the mystical world of herbs. Raudonos - courage and youthfulness are reflected using asymmetry and vivid colours.
Dimensions & Packaging
Dimensions: 75 (w) x 250 (h) x 50 (d) mm.
Tags
Unique, herbal, liqueur, Lithuanian, Studija Creata
Production Technology
Flexo printing, hot foil, embossing
Design Challenge
With the growth of Devynerios brand, the strengthening of sales in export markets, and the increasing restrictions on marketing communications, there was a need to highlight the roles of all three products in Devynerios family. Since all of the products are different in terms of their recipes, herbal compositions, serving recommendations and target audiences, that is exactly what we wanted to emphasise - the uniqueness and strengths of each of the products.
Inspiration
We started with the first challenge - clear unification of the products into a single family. All three beverages are united by a few key messages: natural ingredients, herbs and plants, and mysticism. This is why the motif of plants and herbs is dominant in the design of all of the products.
A new symbol has also been created as a unifying element. It underscores the pagan legend - the role of the three planes - the underworld, the earth and the sky.
Project Duration
Release date: July 2021
Image Credits
Edgaras Marozas

Related Designs

View All

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate