Tiger Pan nisqap Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging) diseñon

Tiger Pan nisqap Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging) diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2023 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.

QullqiPilluchina· 2023

Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging)

Tiger Pan rurasqa

Mañakuq: Lucky Coffee Technology (China) Co., Ltd.

Pilluchina T'aqapi A' Design Award Qullqi Premiu Atipaq

43,871

Taripasqa Premio Atipaq

#148015 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging) nisqamanta

Luckin 2.0 nisqaqa pichqa laya kafiykunapaq ruwasqa sut'uy kafiy wank'uykunam. Sapa kahacham llimp'isqa kachkan kafiy muhunkunap paqarisqan hallp'awan, chaypim Africa hinaspa China suyupi Yunnan kachkan. Chay hallp'akunapi wiñaq qurakuna hinaspa uywakunam siq'isqa kanku, huk natural rikch'ayta rikuchinankupaq. Pichqa k'anchariq llimp'ikunam laya kafiykunata t'aqan hinaspa yanapanku kahachakuna qhatuy pataman rikch'akunankupaq. Churasqanqa chiqan hinaspa mana sasachu, sut'i willakuykunayuq productomanta, mana unay rimaykunawanchu. Kahachakunaqa tawa llimp'iwan imprentasqa kanku, yana mana llipipiq q'uñi estampadowan hinaspa qullqi mana llipipiq etiquetawan.

Riqsichiy

A' Design Award Qullqi Premiu nisqamanta

Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging) A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging) ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Luckin 2.0 Sut'uy Kafiy Wank'uy (Drip Coffee Packaging) achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: These 5 new packages are made from the first generation of 10 boxes of different beans. The 5 best selling ones are upgraded so as to launch a second generation. Together with a detailed illustration, the individual box is labeled with simplified information. As the consumers are mostly young, a direct and professional layout is made instead of placing lots of overhyped slogans. In all, the 5 new coffee turns out eye catching and youthful.
Tupukuna & P'istuy: Width 75mm x length 110mm x height 125mm
Etiquetakuna: coffee, drip coffee, illustration, tropical rainforest, Tiger Pan.
Ruway Tecnología: Four color printing. Logo hot stamping of matte black. Matte silver label.
Diseño Sasachakuy: How to strengthen the visual personality of the hanging ear coffee series while retaining the basic visual rules, and focusing more on the product characteristics of online consumption channels, is the problem to be solved by our new packaging.
T'aqwiy: The home economy is gradually promoted as the main theme of current consumption, and coffee freedom can be realized at home. In addition to internal emotional communication, online packaging is more 'face'. The new 2.0 series, retain the original packaging information typesetting, to maintain the consumer's intimate sense of this product. Packaging design pays more attention to strong visual expression, 5 different coffee series, visual unity, and a strong sense of rhythm, each style is full of personality.
Kallpachay: The new series of Luckin Drip Coffee was inspired by different coffee bean origins. There are 5 different ones with unique flavor and aromas. To bring a specific image to the consumers, we illustrated the origins of Africa, Yun Nan China, and more on the package. Local plants and animals are depicted to build up an eco friendly scene in consumers minds. 5 bright color schemes are carefully selected to ensure the products are outstanding on the display shelf.
Llamk'ay Pacha: The project lasts 2 months, designed in Shenzhen.
Purichiy Puriy: Nature is mysterious, and so is the color of nature. In addition to being gorgeous, it is also permeated with life, full of vitality and breath. Different from the black, white, and gray tones of the 1.0 series packaging, the 2.0 series uses strong colors to render the picture. Different color recognition effectively distinguishes the differences between single products and further accentuates the atmosphere sense of the series products.
Patentekuna: Copyrights belongs to Tiger Pan
Huñu Runakuna: Chief Designer: Tiger Pan
Assistant Designer: Xuedan Xia
Assistant Designer: Zhiyi Jiang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
illustrator: Ping Yi
Project Manager: Lei Peng
Siq'i Hayñikuna: Tiger Pan