Samiqman pasay
Weiche Wu nisqap Reshock Coffee Rurukuna Qhipina diseñon

Weiche Wu nisqap Reshock Coffee Rurukuna Qhipina diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2023 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.


BurunsiPilluchina· 2023

Reshock Coffee Rurukuna Qhipina

Weiche Wu rurasqa

Mañakuq: Reshock Coffee

Pilluchina T'aqapi A' Design Award Burunsi Premiu Atipaq

18,464

Llinphikuna

Diseñomanta

Reshock Coffee Rurukuna Qhipina nisqamanta

Reshock Coffee Taiwanmanta, Chiayi suyumanta markami. Kamariqninqa Ali urqupi wiñaq sumaq kalidadniyuq café muhukunata akllakunmi, chaykunata tukuy pachaman riqsichinampaq. Reshock Coffee diseñonqa urqupi inti lluqsimuynin sumaq qhawariyninmanta kallpachasqam. Logoqa kay sumaq ambientipa sientikuyninta rikuchin. Regalo kajachaqa inti lluqsimuy expresionninpa ñanninta qawachinmi, ukhupi pʼisqiqkunataq kay hatun allpakunamanta pachamamapa elementonkunawan culturapa elementonkunatawan rikuchinku. Kajachata kichakuspaqa, manam kay sumaq kalidadniyuq kafetataq mallipunkichu, aswanpas urqumanta kay yuyarichiq inti lluqsiy momentotapas experienciankitaqmi.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Reshock Coffee Rurukuna Qhipina A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Reshock Coffee Rurukuna Qhipina sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Reshock Coffee Rurukuna Qhipina mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
Reshock Coffee is a Taiwanese brand from Chiayi. The founder of the company selects high quality coffee bean that is grown in Ali Mountain, she would like to introduce those good Taiwanese coffee bean to customers. In order to present those well selected coffee bean, the concept of the gift box is emerging iconic sunrise view at Ali Mountain with different nature and culture elements, to make the customer experiencing the gift from the mountain.
Tupukuna & P'istuy
420 mm x 200 mm x 40 mm
Etiquetakuna
coffee, packaging design, sunrise, Ali Mountain, Taiwan
Ruway Tecnología
The packaging is made form paper, the structure of the box is like a drawer. By pulling out the inner box, customer could experience a sunrise movement.
Diseño Sasachakuy
Transferring iconic sunrise movement to tangible packaging design is the challenge of this project. By studying how customers will open the box, we apply this concept to the packaging design, and make them experience this beautiful and magic moment.
T'aqwiy
Before the project starts, we collect all the natural environment material from Ali Mountain includes plants, animals, insects and natural movements. Those materials inspire us to design this unique packaging which transfer the local elements to tangible packaging structure. By open the packaging, customers can experience the beauty of Ali Mountain.
Kallpachay
The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
Llamk'ay Pacha
The project started in July 2021 and finished in January 2022 in Taipei, Taiwan. The product started to sell from January 2022 until now.
Purichiy Puriy
The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.

Inside the gift box, the small packs of the coffee are printed with the local nature and culture elements. The silhouette-like design shows those creatures are facing toward the admiring sun that is rising from the mountain Ali, which nurturing these treasure. When you taste the high quality coffee, those impressive experience will appear at the same time.
Patentekuna
Copyrights belong to Reshock Coffee and Union Atelier, 2022.
Trademark holder: Restock Coffee 2021.
Huñu Runakuna
Union Atelier
Brand Design Director: Weiche Wu
Senior Visual Designer: Jiasin Jhang
Siq'i Hayñikuna
Photographer: Weiche Wu

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

Avisokunata qhawachiq yanapaqniykukunamanta productokunata, serviciokunatawan riqsiy.

Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun