Qullqi Pilluchina · 2023
Una Luna Collection Misk'i Wank'una (Misk'ikunapaq Wank'u)
- A' Design Award Qullqi Premiu 2023 in Pilluchina
- CLIENT: Sot B&d
- Estimated Number of Design Views: 28,765
- Verification code 3F39119A43 · Verify this award
Colors
About Una Luna Collection Misk'i Wank'una (Misk'ikunapaq Wank'u)
Una Luna nisqaqa huk wank'u ruway (packaging design) kanmi, licorwan hunt'asqa chukulati misk'ikunap huñunanpaq. Sapa misk'iqa licor chaqrusqawan hunt'asqa, huk llañu misk'i qarawan p'istusqa, hinaspa Italia yana chukulatipi challpusqa kachkan. Kay wank'uqa mana ruwana kaqkunap siq'inkunata rikuchinchu. Aswanpas, sapa malliyqa abstracto pincel siq'ikunawan llimp'ikunawanpas rikuchisqa kachkan. Kay wank'u kahaqa cartón nisqapi tukuy llimp'iwan ñit'isqa kachkan, quri foil embossing nisqawan hinaspa siq'isqakunap hawanpi akllasqa barniz nisqawanpas. Huk yana qhipaqa k'anchaq siq'ikunata muyuriykun hinaspa tukuy huñusqata huk siq'illapi hukllachan.
About the A' Design Award Qullqi Premiu
Una Luna Collection Misk'i Wank'una (Misk'ikunapaq Wank'u) A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Una Luna Collection Misk'i Wank'una (Misk'ikunapaq Wank'u) ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Una Luna Collection Misk'i Wank'una (Misk'ikunapaq Wank'u) achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.
Press Kit
- Unique Properties
- Una Luna’s latest collection of chocolates is truly something special. Each piece of heavenly confection is infused with a unique liqueur blend, carefully encased in a thin sugar casing, and then dipped in Italian dark chocolate. With flavors ranging from horseradish tincture and honey to raspberry, orange, and cranberry, this collection offers something to tantalize every taste bud.
- Dimensions & Packaging
- The package consists of a shell and a base bottom.
Shell size 227mm x 83mm
Bottom base size 226mm x 82mm - Tags
- Chocolate collection, Chocolate, Chocolate packaging, Alcohol, Liquor candy
- Production Technology
- Production technology for packaging liquor candies Una Luna, includes full-color printing on cardboard with the addition of embossing gold foil and the use of selective varnish, in those areas where the illustration is located
- Design Challenge
- The new bright design bypasses design conventions and artistically expresses the essence of each flavor of Una Luna chocolate candies.
- Research
- The designer departed from the customary practice of conveying taste through the image of ingredients on the package. The designer decided to convey not the taste as such, but the energy behind each flavor. For example, in Khrenovukha, the taste of horseradish tincture with honey and lemon was conveyed in a swirl of green-blue-yellow strokes. Malynıvka, a tincture on raspberries, bloomed with bright pink strokes. Tsytrynıvka tincture on oranges – bursting with bright hot oranges. Jyravlynıvka tincture on cranberries – scattered in a firework of blue-red splashes.
- Inspiration
- Alcoholic candies are most often made on the basis of liquor. This is a strong drink that is infused with fragrant herbs, seeds, and fruits and with the addition of essential oils.
Candies with alcohol have a subtle aroma and a spicy aftertaste.
The packaging design is inspired by the combination of new flavors and colors. Each flavor is abstractly represented in the form of unexpected strokes and brush strokes – a real work of art. - Project Duration
- June 2022 - October 2022.
Ukraine - Operation Flow
- The use of a black background, framing the elements with gold foil and selective varnish helps to visually highlight the bright touches and unite each flavor in a single line.
- Image Credits
- Illustration by Olha Takhtarova
