Oat Milk Ujuku Lechi Envasay by Wallrus Design Studio

Oat Milk Ujuku Lechi Envasay by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award Burunsi Premiu in Pilluchina Kamay Competition Category.

BurunsiPilluchina· 2023

Oat Milk Ujuku Lechi Envasay

by Wallrus Design Studio

Client: Wallrus Design Studio

A' Design Award Burunsi Premiu Winner in Pilluchina Category

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Verified Award Winner
Verify Award Status for #150948

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Oat Milk Ujuku Lechi Envasay

Ujuku Lechi nisqaqa huk envasay diseñom, ujukumanta ruwasqa yura-sayay lechi ukyanapaq. Kay envaseqa aseptico cartón cajam, 85 mm anchoyoq, 85 mm ukhuyoq, 230 mm sayayniyoq, imataq graficasninqa flexográfico imprentawan churasqa kanku. Waynakunapa illustracionninkuqa, imaymana kawsay-nisqawan, envasepi rikhurinku, ukyanata musuq hina, allin mikhuna hinapas rikuchinankupaq. Sumaq p'unchaynin kawsayninkunaqa imagenkunapi pisilla-pisillamanta rikuchisqa kanku. Diseñoqa munan estanteriapi ancha rikhurinanta, chaymantataq consumidorkuna, manaraq ujuku lechipa misk'inta riqsiqkuna, kayta gustunankupaq wataykunanta.

The Recognition

About the A' Design Award Burunsi Premiu

Oat Milk Ujuku Lechi Envasay A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Oat Milk Ujuku Lechi Envasay sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Oat Milk Ujuku Lechi Envasay mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Milk made from Oat is a unique product that is very nutritious and has many properties. This product can be used as a substitute for milk in the market. Most of the audience has no idea about the taste of this product. Therefore, they should be encouraged through design to try this unique product once.
Dimensions & Packaging: Width 85 mm x Depth 85 mm x Height 230 mm
Tags: Oat Milk, Tetrapak, Milk, Healthy
Production Technology: This product is flexo-printed on tetrapack aseptic box.
Design Challenge: The newness of the product and the lack of consumer awareness of the taste and uses of the product.
Research: Questionnaires were provided to a number of target audience groups and then the main direction of design was extracted from their answers. Also, interviews were conducted with a number of stores and coffee shops about the product and its uses.
Inspiration: In choosing the design path of this project, to achieve the best result, it is focused on consumer insight and creating a level of product awareness.
Project Duration: The project started in January 2022 in Iran and finished in April 2022 in Iran.
Operation Flow: This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
Team Members: Creative director: Matin Mirzaei
Image Credits: Mockup: Wallrus Design Studio