Samiqman pasay
Wallrus Design Studio nisqap Waggner Coffee Kaphi Envoltura diseñon

Wallrus Design Studio nisqap Waggner Coffee Kaphi Envoltura diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2023 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.


FierruPilluchina· 2023

Waggner Coffee Kaphi Envoltura

Wallrus Design Studio rurasqa

Mañakuq: Wallrus Design Studio

Pilluchina T'aqapi A' Design Award Fierru Premiu Atipaq

12,693

Llinphikuna

Diseñomanta

Waggner Coffee Kaphi Envoltura nisqamanta

Waggner Kaphi nisqaqa huk Alemania kaphi marcapaq envoltura diseñom kan. Bolsaqa Alemania hina rakhu tawqa wasi ventanakunawan siq'isqa kachkan, huk siq'i estilopi rurasqa, marcap señalninwan chawpipi churasqa. Señalqa huk taruqata rikuchin, wasinpi tiyaykuspa kaphita ukyachkan, qhipanpi huk k'anchaywan, chaymi tutapi rikch'arisqa kaphita ukyaq runakunata yuyarichin. Diseñoqa rotograbado nisqawan p'itasqa kachkan, huk metalizado kaphi bolsapi, 100 chunka, 70 chunka, 280 milímetros hatunniyuq. Munayninqa marcata sut'ita rikuchiy, achka productos kaq tienda estanteriapi.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Waggner Coffee Kaphi Envoltura A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Waggner Coffee Kaphi Envoltura sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Waggner Coffee Kaphi Envoltura yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
The main design idea was based on the function of coffee. Waggner is a German brand. Coffee consumers are those who use coffee to meet their body's caffeine needs. Most of them stay up at night for work and sleep less hours. The brand logo shows a deer sitting in its house drinking coffee with a light on behind it. Using this idea and drawing old German wooden windows, Waggner's packaging design was formed.
Tupukuna & P'istuy
Width 100 mm x Depth 70 mm x Height 280 mm
Etiquetakuna
Coffee, Packaging, German product, Wallrus
Ruway Tecnología
This product is rotogravure-printing on metalized coffee pouch.
Diseño Sasachakuy
Attention to the origin of the brand and the use of familiar forms for the packaging audience
T'aqwiy
Examining familiar elements for audiences and consumers and presenting a questionnaire to consumers to find their insights on the way and reasons for coffee consumption.
Kallpachay
Most of the coffee packages are simple and only the brand name is placed on them, which makes their designs repetitive on the store shelf. The consumer needs more than a name or brand. The design of Wagner packaging attracts the viewer's eye and is easily distinguishable on the shelf.
Llamk'ay Pacha
The project started in January 20221 in Iran and finished in April 2021 in Iran.
Purichiy Puriy
This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
Patentekuna
Mockup: Wallrus Design Studio
Huñu Runakuna
Creative Director: Matin Mirzaei
Siq'i Hayñikuna
Mockup: Wallrus Design Studio

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

Avisokunata qhawachiq yanapaqniykukunamanta productokunata, serviciokunatawan riqsiy.

Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun