Mohsen Koofiani nisqap Pavanpet Uywa Mikhunakuna diseñon

Mohsen Koofiani nisqap Pavanpet Uywa Mikhunakuna diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2024 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.

BurunsiPilluchina· 2024

Pavanpet Uywa Mikhunakuna

Mohsen Koofiani rurasqa

Mañakuq: Pavanpet

Pilluchina T'aqapi A' Design Award Burunsi Premiu Atipaq

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Taripasqa Premio Atipaq

#151937 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Pavanpet Uywa Mikhunakuna nisqamanta

Normalmente runakuna uywakunata ayllu ukhupi wawakunata hina qhawasqankurayku, paquete diseñonqa siq'ikuna hina ruwasqa. Personajekunawan llamk'ayqa qhawaqkunawan ch'iñiyta kallpachan, munay pachata kamarispan. Chayraykum paqueteqa ancha rikuchikuyniyuq, especial visual t'inkiyuq. Uywakunapa uyankunaqa yuyaysapa rurasqa kanku, asikuyninkupas kusikuyninkupas sut'imanta rikukun, chaymi kay ruruqa paykunapi allin ruwasqanta rikuchin. Mana detalleyuq simple colorkunawan llamk'ayqa aswan allin hamut'ayta qun siq'ipa munaynintapas.

Riqsichiy

A' Design Award Burunsi Premiu nisqamanta

Pavanpet Uywa Mikhunakuna A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Pavanpet Uywa Mikhunakuna sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Pavanpet Uywa Mikhunakuna mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Normally, because we humans consider pets as members of the family and like our children, packaging design is designed based on the viewer's view of a kids.
The use of characters can strengthen the relationship with the viewer and create an attractive environment color. As a result, the packaging has better visibility and better communication.
Tupukuna & P'istuy: W: 200 mm
H: 400 mm
D: 80 mm
Etiquetakuna: Pet, Pet foods, Package design, Pet foods package design, Cat foods, Dog foods
Ruway Tecnología: Matte three-layer packaging with aluminum
printing method: rotogravure
Diseño Sasachakuy: The most difficult part was the implementation of the idea and the arrangement of colors in the packaging.
T'aqwiy: The research of this project was done in the form of field research and by showing the packaging design, behavioral studies were done and the reaction of the viewers towards the plan was evaluated. An interesting result was obtained, and that was a more smiling face and the visual and behavioral reaction of the viewer to the presented design than to the real photo of the animals.
Kallpachay: Simple and uncomplicated images, simple and uniform colors with high contrast are always attractive and this design is inspired by the simplicity of animal life. Uncomplicated and completely clear life.
Llamk'ay Pacha: The project started in December 2022 and finished in March 2023 in Shiraz, Iran.
Purichiy Puriy: Pet food packaging is completely conventional packaging and is not particularly complicated. What distinguishes this packaging is the use of colors and a simple form in its design.
Siq'i Hayñikuna: Illustrator / Creator: Mohsen Koofiani