Life-Space Slimram Probiótico Yanapaq Hampipaq Wakichina Churana by Creative Department is a highly esteemed winner of the very prestigious 2024 A' Design Award Qullqi Premiu in Pilluchina Kamay Competition Category.
QullqiPilluchina· 2024
Life-Space Slimram Probiótico Yanapaq Hampipaq Wakichina Churana
Client: Creative Department of BY-HEALTH Pharmaceutical Co., Ltd.
A' Design Award Qullqi Premiu Winner in Pilluchina Category
- 33,192
- Verified Award Winner
- Verify Award Status for #152997
The Design
About Life-Space Slimram Probiótico Yanapaq Hampipaq Wakichina Churana
Slimram nisqaqa huk probiótico yanapaq hampipaq churanam, warmikunapa weqawninta llañuyachinapaq ruwasqa. Kay churanapa hina kayninqa warmipa weqawnin muyuriyninta qatin, chaymi productopa ruwaynin chiqanpi rikuchisqa kachkan. Hawanpi tukuy rikchaq siqikunaqa runapa ukhunpi kawsaq microbioma nisqapa tikrakuyninkunata rikuchin. Marcapa anqas llimphinqa kanchariq huk llimphikunawan hukllachasqa. Kay churanaqa wakmanta llamkachina PET nisqamanta ruwasqam, 80, 39, 160 milimetrokuna tupuyniyuq. Hawanpiqa laser nisqawan quñi qillqasqa hinaspa uqarisqa siqikuna churasqa kachkan. Kay ruwayqa productota sapaq probiótico churanakunamanta hukniraqchayta munan.
The Recognition
About the A' Design Award Qullqi Premiu
Life-Space Slimram Probiótico Yanapaq Hampipaq Wakichina Churana A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Life-Space Slimram Probiótico Yanapaq Hampipaq Wakichina Churana ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Life-Space Slimram Probiótico Yanapaq Hampipaq Wakichina Churana achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This probiotic is specifically designed for women's waist slimming. Box shape simulates the female waist and intuitively expresses the function of slimming the waist. The dynamic and diverse patterns on the packaging surface, reminiscent of the fascinating transformations of the human microecology, Pair the brand's blue with a bright secondary color. Unlike other probiotic stereotypes, Slimram is closer to FMCG and better attracts young online consumers.
- Dimensions & Packaging
- Length 80mm x width 39mm x height 160mm
- Tags
- Slimram、Slimram Probiotic 、Lifespace Slimram Probiotic、Package Design
- Production Technology
- Unlike most probiotic products on the market, which are packaged in regular cartons, Slimram's innovative structural shape is combined with laser hot stamping and embossing processes to enhance product differentiation and value. The packaging box is made of recyclable PET environmentally friendly materials, which is conducive to the sustainable development of the earth.
- Design Challenge
- The unique box shape has been repeatedly polished to ensure that the packaging can show the curvy beauty of a woman's slender waist at different angles. The packaging of solid beverage products has strict regulatory requirements, font size and layout requirements and other elements are limited, packaging design in line with regulatory requirements, but also take into account the design beauty and accurate information communication.
- Research
- The core strain of Slimram, Slimram-1, has been clinically proven to regulate fat metabolism, reduce insulin resistance & improve glucose metabolism, and achieve the effect of significantly reducing visceral fat area and waist circumference, reducing visceral fat up to 7cm2 and waist circumference by up to nearly 2CM.
- Inspiration
- We used the box type to simulate the female waist curve to visually convey the product function, and the unique box type stood out in the market. Probiotics help regulate the human microbiome, so we have designed a variety of random patterns with different forms and colors on the surface of the box to abstract and express the wonderful changes of the human microecology, and also make the packaging style more in line with the aesthetics of young people.
- Project Duration
- The project started in August 2021 and took six months to complete, with the first batch coming to market in March 2022
- Operation Flow
- How to make the product more special and stand out from the crowd of competitors is the key challenge in this case. Unique packaging structure, clear information layout, vivid color contrast, rich and exquisite special craftsmanship, all help products to gain consumer attention. As soon as the product was launched, it achieved good sales and continued to grow.
- Patents
- The logo (Slimram) has registerted tramark.
Trademark Year 2020
Trademark Holder BY-HEALTH Co.
The package design is patented.
Patent No. ZL 2022 3 0035810.6
Pantent Holder Yunchao Liang
Year 2022
Jurisdiction Design patent - Team Members
- Creative Direction:Darren Chan
Designer:Dongmei Chung, June Wen
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