Samiqman pasay
Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin nisqap Xilin Gol Cheese Quesu Wisq'ana diseñon

Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin nisqap Xilin Gol Cheese Quesu Wisq'ana diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2024 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.


FierruPilluchina· 2024

Xilin Gol Cheese Quesu Wisq'ana

Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin rurasqa

Mañakuq: Xilin Gol League Brand Building Promotion Centre

Pilluchina T'aqapi A' Design Award Fierru Premiu Atipaq

13,335

Llinphikuna

Diseñomanta

Xilin Gol Cheese Quesu Wisq'ana nisqamanta

Xilin Gol Quesu nisqaqa Xilin Gol Qora Pampamanta hamuq quesu productopaq wisq'ana diseñom kan. Kay tawa kʼuchuyuq caja hanaqmanta hinaspa uraymanta kichakun, wisqakunpas. Hawa qaraqa papelmanta hinaspa plastikomanta ruwasqa, yurta wasi hina rikch'akuq t'oqoyusqa dibujuyuq. Ñawpaqinpi hinaspa qhipanpi ch'uya laminakuna quesu ayllumanta dibujasqa runakunawan imprimisqa kanku. Ambos ladopi dibujokuna hinaspa qillqakunapas letrapress nisqawan imprimisqam kanku. Ukhupi kaq casaqa mana ch'uya papelmanta ruwasqa, qora pampa rikch'aymanta dibujuyuq. Kay diseñoqa Mongolia llaqtapa kawsayninta kunan pacha grafika artewan tinkuchin.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Xilin Gol Cheese Quesu Wisq'ana A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Xilin Gol Cheese Quesu Wisq'ana sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Xilin Gol Cheese Quesu Wisq'ana yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
Tupukuna & P'istuy
Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm
Etiquetakuna
Cheese, Food, Packaging Design, Branding, Products
Ruway Tecnología
Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
Diseño Sasachakuy
How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
T'aqwiy
Interpersonal Design Theory, Anthropomorphic Design
Kallpachay
Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
Llamk'ay Pacha
The project was completed in Hangzhou, China, on October 10, 2023.
Purichiy Puriy
The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
Huñu Runakuna
Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin
Siq'i Hayñikuna
Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.

Auspiciasqa

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Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun