Arvin Maleki nisqap Auramithra Kallpa Upyana P'akillay diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2024 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.
FierruPilluchina· 2024
Auramithra Kallpa Upyana P'akillay
Arvin Maleki rurasqa
Mañakuq: Futuredge Design Studio
Pilluchina T'aqapi A' Design Award Fierru Premiu Atipaq
Taripasqa Premio Atipaq
#160173 nisqapaq Premio Kayninta TaripayDiseñomanta
Auramithra Kallpa Upyana P'akillay nisqamanta
Auramithra pisilla kayninta kallpasapa kayntawan rikurichin. Huk ch'aqu ch'iyara llika rikuchin, cinta hina muyuriq k'anchariq tullpukunawan sumaqchasqa, ukhupi puñuq kallpata rikuchispa. Botellataqa aswan ch'utaykachasqa yana kallpa unanchakuna sumaqchasqa kachkan, aswan qayllamanta qhawananpaq kallpachispa. K'anchariq llimp'ikuna marka sutipaq ch'iyara qhipawan sinchita t'aqakun, rikuna munayta yapaspa hinaspa tinkuyniyuq chaninchasqata pakasqa rikuyniyuq aypaspan. Kay ruwana yuyay Auramithra nisqamanta allin yachaywan willakun, pisilla kayninta ukhu kallpa willakuywan tinkuchispa.
Riqsichiy
A' Design Award Fierru Premiu nisqamanta
Auramithra Kallpa Upyana P'akillay A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Auramithra Kallpa Upyana P'akillay sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Auramithra Kallpa Upyana P'akillay yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.
Diseño Qhipanpi
Prensa Kit
Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.
- Sapaq Kayninkunamanta
- Auramithra's packaging design stands as a beacon of minimalism and intensity. Utilizing a noisy dark gray backdrop interwoven in a ribbon-like formation, the design symbolizes the latent power within. Small, intricate symbols of energy, rendered in black, adorn the bottle, their subtlety inviting closer inspection. The use of vibrant colors for the brand name creates a striking contrast, enhancing visual appeal while maintaining a harmonious balance with the bottle's dark, enigmatic body.
- Tupukuna & P'istuy
- Can 500 ml, Height: 168 mm
- Etiquetakuna
- Energy Drink, Power, Minimalism, Aura, Mithra, Ancient Mythology, Modern Design, Colorful Ribbon, Energy Symbols, Power Drink
- Ruway Tecnología
- Employing cutting-edge printing and manufacturing techniques, the design incorporates eco-friendly materials to minimize environmental impact without compromising on durability or aesthetic appeal. The innovative use of color and texture techniques ensures the design's vibrancy and tactile qualities are preserved, encapsulating the essence of Auramithra.
- Diseño Sasachakuy
- The paramount challenge was to encapsulate the profound and multifaceted concept of Auramithra in a visually compelling, minimalist design. Striking the perfect balance between simplicity and symbolism, the design transcends conventional packaging to evoke a sense of wonder and empowerment.
- T'aqwiy
- The design process was underpinned by an in-depth exploration of ancient mythology, modern design trends, and consumer psychology. This research illuminated the path to creating a packaging design that resonates on a deep, emotional level, offering not just a beverage but an elixir of vitality and inspiration.
- Kallpachay
- Inspired by the dynamic interplay of ancient lore and modern vitality, Auramithra embodies the fusion of "Aura" (breeze, spirit) and "Mithra" (ancient deity of the sun and covenant). This concept seeks to manifest inner energy and radiance, drawing upon the mystical energy of the sun and the ethereal essence of aura to empower and invigorate. The design employs a powerful palette of black and vibrant hues, enveloping the consumer in an experience of power, mystique, and rejuvenation.
- Llamk'ay Pacha
- The development of the Auramithra Power Drink packaging design was an intricate process that began in early 2023 in Vancouver, evolving into a unique sensory experience by its completion in 2024.
- Purichiy Puriy
- The design invites interaction through its captivating visual narrative and tactile sensations, promoting a profound engagement with the product. The tactile experience, enhanced by the deliberate placement of textured symbols and a vibrant ribbon, invites users to explore the essence of Auramithra. This design strategy ensures each interaction is an immersive journey into the brand's core values, making the act of consumption an engaging experience that transcends the ordinary.
- Siq'i Hayñikuna
- Image#1: Creator Arvin Maleki, Auramithra, 2024
Image#2: Creator Arvin Maleki, Auramithra, 2024
Image#3: Creator Arvin Maleki, Auramithra, 2024
Image#4: Creator Arvin Maleki, Auramithra, 2024
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