Jiwon Jung nisqap Pass Train Munasqa Sipiy Q'ipi diseñon

Jiwon Jung nisqap Pass Train Munasqa Sipiy Q'ipi diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2025 A' Design Award Fierru Premiu nisqap ancha chaniyuq atipaqninmi.

FierruPilluchina· 2025

Pass Train Munasqa Sipiy Q'ipi

Jiwon Jung rurasqa

Mañakuq: Hongik University

Pilluchina T'aqapi A' Design Award Fierru Premiu Atipaq

12,037

Taripasqa Premio Atipaq

#167598 nisqapaq Premio Kayninta Taripay

A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Pass Train Munasqa Sipiy Q'ipi nisqamanta

Pass Train sutiyuq ruwayqa trenkunamanta yuyaychasqa estructural q'ipi diseñoqa, mana saqespa ñawpaqman kallpawan puriyta rikuchin. Locomotora Q'ipi (Sutiyuq Q'ipi) wichayasqa q'usñiyuqmi, kallpata munay hatunta qawachin. Pasajero Vagón Q'ipim tren motivota mast'arichin, ritmota qatipaytawan yapaspan. Terminal Q'ipi yanayuqqa, tukuy chayananmanta meta aypaychisqatawan rikuchin. Iskay Pata Sutiyuq Q'ipim tukuy setota hunt'achin sumaq kajanam allin rurayta raymichiq. Kuska kay partekunaqa willakuy sipiy experienciata paqarichinku, puriy aypaychay iskaynintatawan kamachispa.

Riqsichiy

A' Design Award Fierru Premiu nisqamanta

Pass Train Munasqa Sipiy Q'ipi A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Pass Train Munasqa Sipiy Q'ipi sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Pass Train Munasqa Sipiy Q'ipi yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Pass Train incorporates train-inspired structural packaging, symbolizing perseverance. The Locomotive Package (Signature Package) represents momentum toward success, featuring an elevated chimney design to emphasize progress. The Passenger Train Package extends the train concept, while the Terminal Package (black) marks the final destination. The Two-Story Signature Package serves as a premium gift box, completing this unique storytelling-based design.
Tupukuna & P'istuy: Signature Locomotive Package: 52mm × 148mm × 75mm
Passenger Train Package: 52mm × 148mm × 52mm
Cube Package: 105mm × 105mm × 85mm
Terminal Package: 77mm × 160mm × 120mm
Two-Story Signature Package: 77mm × 160mm × 158mm
Etiquetakuna: Pass Train, chapssaltteok, success gift, train inspired packaging, symbolic design, motivational branding, interactive package, cultural tradition, packaging design, exam encouragement
Ruway Tecnología: The Pass Train package is made using eco-friendly paper materials, ensuring sustainability and durability. The 'die cut' process precisely shapes the locomotive chimney, reinforcing its identity. Double-layered reinforced paperboard enhances structure while keeping it lightweight. Offset printing with matte and gloss finishes highlights the four color variations, and the Terminal Package features a bold black color to emphasize goal achievement.
Diseño Sasachakuy: The key challenge was integrating the symbolic meaning of chapssaltteok with the structural characteristics of a train while ensuring functionality and durability. The elevated chimney required multiple prototypes to maintain its form and stability. Additionally, balancing cost-effective production with a premium gifting experience was crucial. The final design successfully blends cultural meaning, storytelling, and structural innovation.
T'aqwiy: This project explores symbolic packaging that enhances the gifting experience. Research included market analysis of success-wishing gifts, cultural significance of chapssaltteok, and packaging design trends. Surveys with students and gift buyers provided insights into emotional engagement. The result is a package that combines cultural tradition with an interactive storytelling concept, reinforcing goal achievement and encouragement through design.
Kallpachay: In Korea, chapssaltteok (glutinous rice cake) is a traditional good-luck gift, symbolizing the hope of “sticking” to one’s desired university or goal. Inspired by this, Pass Train reinterprets the tradition using the structure and symbolism of a train. Just as a train steadily moves forward, students advance toward their dreams. This package transforms a simple good-luck gift into a symbolic journey of encouragement, delivering heartfelt wishes for success.
Llamk'ay Pacha: The project started in Seoul in March 2024 and was completed in Seoul in October 2024.
Purichiy Puriy: The Pass Train package offers an immersive unboxing experience that symbolizes the journey toward success. The Pass Train Ticket marks the departure, leading to the Locomotive Package at the front, setting the stage for progress. The Passenger Car Package extends the journey, while the Cube Package allows for easy single-serving consumption. The Terminal Package represents reaching the final goal, and the Two-Story Signature Package serves as a premium set, enhancing the gifting experience.
Patentekuna: This work is all original images not copyrighted.
Huñu Runakuna: Design Director : Jiwon Jung
Siq'i Hayñikuna: This work is all original images not copyrighted.