Inna Kovalenko nisqap Castanea Nectar Miski Waqaychana diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2025 A' Design Award Burunsi Premiu nisqap ancha chaniyuq atipaqninmi.
BurunsiPilluchina· 2025
Castanea Nectar Miski Waqaychana
Inna Kovalenko rurasqa
Mañakuq: Kyiv Academy of Applied Arts
Pilluchina T'aqapi A' Design Award Burunsi Premiu Atipaq
Taripasqa Premio Atipaq
#168736 nisqapaq Premio Kayninta TaripayDiseñomanta
Castanea Nectar Miski Waqaychana nisqamanta
Castanea Nectar nisqaqa kastanya miskipaq waqaychana diseñom kan. Yaku-llimp'i (watercolor) rikch'aynin kastanya t'ikakunaq hinaspa raphinkunaq llampuchallanta rikuchin. Logo nisqaqa lluch'ka, huk chhika thika sirikuna llamk'achisqa, kastanya miskiq rakhu hinaspa achka kaqnintam sut'inchan, chaymantapas hukchaq rikch'ayninkuna kastanya sach'aq kallpanta yuyarichin. Huch'uy k'usilluchaqa (abeja) tukuy logo elementokunata huñunchin. Miskiqa 250 gramo qespi ch'uchupi ricuchisqam kan, 125 chunka 55 milímetro etiquetayoq, 85 chunka 85 chunka 110 milímetro cajapi churasqa. Kay diseñoqa kastanya sach'ataqa Kyivpa q'omer rikch'aynin hina qhawarin.
Riqsichiy
A' Design Award Burunsi Premiu nisqamanta
Castanea Nectar Miski Waqaychana A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. Castanea Nectar Miski Waqaychana sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. Castanea Nectar Miski Waqaychana mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.
Diseño Qhipanpi
Prensa Kit
Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.
- Sapaq Kayninkunamanta
- For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
- Tupukuna & P'istuy
- The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm. - Etiquetakuna
- Logo, gift, pattern, organic product
- Ruway Tecnología
- The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
- Diseño Sasachakuy
- The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
- T'aqwiy
- The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
- Kallpachay
- The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are. - Llamk'ay Pacha
- The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
- Purichiy Puriy
- A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul. - Siq'i Hayñikuna
- Implementation, idea, design Inna Kovalenko
Auspiciasqa
Designers.org nisqamanta Aswan Karuman T'aqwiy
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Astawan T'aqwiy
Tinkisqa Diseñokuna
Kikin categoríamanta premioyuq diseñokunata t'aqwiy, allin kayninman hina akllasqa.