Menhao Tea Té Churana Wakichiy by Chushan Design

Menhao Tea Té Churana Wakichiy by Chushan Design is a highly esteemed winner of the very prestigious 2025 A' Design Award Quri Premiu in Pilluchina Kamay Competition Category.

QuriPilluchina· 2025

Menhao Tea Té Churana Wakichiy

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

A' Design Award Quri Premiu Winner in Pilluchina Category

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Verified Award Winner

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Colors

The Design

About Menhao Tea Té Churana Wakichiy

Menhao Tea nisqaqa té churanapaq wakichiy sistemam, huk ñawpa qillqakuna waqaychana churana hina rurasqa. Kay diseñoqa suqta té laya t'aqakunatam huk phylogenetic sach'a nisqapi rikuchin, paqarimusqan cheqan tupukunawan, ruray pacha ñankunawan, misk'i malliy tupukunawan ima. Sapa ukhu kapsulapim qillqasqa kachkan allpa cheqan tupukuna, sach'apa watankuna, ruray imaymanakunapas; chaywanmi mana sut'i malliy rimaykunata tupuy atina chanikunawan rantin. Churanaqa mayllana kraft rapimanta rurasqam, huk algodón waskhawan wichq'akun, chaymi kaq churanata musuqmanta llamk'achina atikun. Broce silvermanta foil ñit'iywanmi té k'allma siq'ikunata tupukunatapas rikuchin. Sapa churanapim 66 huch'uy wayaqakuna 3.6 gramoyuq churakun.

The Recognition

About the A' Design Award Quri Premiu

Menhao Tea Té Churana Wakichiy A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Menhao Tea Té Churana Wakichiy ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Menhao Tea Té Churana Wakichiy munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This innovative system visualizes tea cultivation through biological phylogenetic trees, mapping six major tea categories with terroir coordinates, craft evolution timelines, and flavor matrices. The archival case uses washable kraft paper for extended utility, resonating with academic aesthetics in study environments. Each inner capsule details geo-coordinates, tree age, and processing parameters, synchronized with a traceable quality DB to empower scientific tea selection for Menhao Tea.
Dimensions & Packaging: Each box contains 66 pre-measured sachets (3.6g/sachet) scientifically calibrated for dedicated teapots, achieving ideal infusion strength through single brew optimization for Menhao Tea.
Tags: Archive, Tea, Pu'er, Philosophy, Theory
Production Technology: The closure system with cotton cord reinforcement and washable kraft paper enables sustainable reuse cycles. Bronze gold hot foil stamping creates tea-branch motifs as visual anchors, complemented by silver foil parameter indicators and tactile sticker overlays that enhance visual hierarchy - establishing an archival-grade gift system balancing academic rigor and modern aesthetics for Menhao Tea.
Design Challenge: By integrating archival design elements and heritage materials, this system transforms tea selection from sensory intuition to data-driven decisions, shifting Menghao Tea culture from ambiguous traditions to measurable quality benchmarks.
Research: The research aims to establish a scientific decision-making model for tea consumption through dual approaches: visual semiotic translation and material lifecycle testing . By quantifying intangible heritage techniques into measurable craft parameters, this initiative demystifies tea culture while innovating an archival paradigm for consumer goods.
Inspiration: Inspired by 19th-century botanical archives, this system decodes tea evaluation through scientific visual metrics. Chromatic scales, quantified flavor indicators , and origin traceability codes replace ambiguous descriptors like "mellow sweetness", constructing a verifiable decision-making framework for Menhao Tea selection.
Project Duration: The project was launched in Shenzhen, China in November 2024 and fully implemented by January 2025.
Operation Flow: The archival cord-sealed closure system transforms each unboxing into tactile document retrieval ritual. This material narrative bridges historical tea research with contemporary consumption scenarios, creating sensorial archive access points for Menhao Tea.
Team Members: Yin Peng
Li Linlin
Image Credits: Image : Photographer Wang yue, Menhao Tea , 2024.