Leng Chen nisqap Hou Juice Hilli Ch'irwasqa Wakichina P'istuna diseñon

Leng Chen nisqap Hou Juice Hilli Ch'irwasqa Wakichina P'istuna diseñonqa Pilluchina Kamay Atipanakuy T'aqapi 2020 A' Design Award Quri Premiu nisqap ancha chaniyuq atipaqninmi.

QuriPilluchina· 2020

Hou Juice Hilli Ch'irwasqa Wakichina P'istuna

Leng Chen rurasqa

Mañakuq: Pagoda

Pilluchina T'aqapi A' Design Award Quri Premiu Atipaq

39,521

Taripasqa Premio Atipaq

#95369 nisqapaq Premio Kayninta Taripay

Sitio Web Qhaway A' Design Award ukhupi Qhaway Prensa Willakuy Premio Unanchay

Llinphikuna

Diseñomanta

Hou Juice Hilli Ch'irwasqa Wakichina P'istuna nisqamanta

Hou Juice nisqaqa huk musuq hilli ch'irwasqa ranqhanapaq p'istuna ruwaymi. Botellaqa 45 millimetro kinraynin, 165 millimetro sayayninmi kachkan. Chay plastiku botellaqa perla hina llimp'iyuq p'istusqawan qatasqa, chaymantapas frosting nisqawan, spot color imprentawan tukusqa kachkan. K'usillukunapa siq'isqankunam kikin qhawana yuyaymanay kachkan, sapa ruru misk'i saminpaqmi huk sapaq willakuy siq'isqa kachkan. K'usilluqa chay ruru ranqhaq mama kumpaniyapa unanchanmi, chinamanta kawsaypitaq kallpayuq kawsaypa unanchanmi. Kay ruwayqa pachamamata, musuq kayta, allin kayta ima rikuchiyta munan, hinallataq qhali kawsayta munaq rantiqkunapi hunt'a iñiyta wiñachiyta munan.

Riqsichiy

A' Design Award Quri Premiu nisqamanta

Hou Juice Hilli Ch'irwasqa Wakichina P'istuna A' Design Award Quri Premiu mishak kan, ancha jatun yupaychay, kayta ñawpak kallari, sumak shinallatak mancharina diseñukunaman kun. Quri mishak kashkakunaka mushuk yuyay achka, ñawpakta rikuk shinallatak achikyaska rurashkakunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Hou Juice Hilli Ch'irwasqa Wakichina P'istuna ashtawan alabashka, mushuk ñankunata churak shinallatak hatun valorta kuk yuyay kanata munanku. Kay Quri Premiu japishka diseñuka hanak, yupaychashka rurashka kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Hou Juice Hilli Ch'irwasqa Wakichina P'istuna munayta kallarichin, yuyayta kallarichin, ruraytapash kallarichin shinallatak kuyaychin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta: Pagoda is China's largest fruit production.trade, retail as one of the fruit industry chain enterprises.Its recently- lauched brand HOU Juice focuses on providing fresh juice. so HOU juice endorses Pagoda in naming strategy, which is not only related to the symbol of Pagoda monkey.but also similar to the pronunciation of good Juice in cantonese.This product strives to convey the core value of Pagoda, both in manufacturing technology and packaging.
Tupukuna & P'istuy: Diameter 45mm x Height 165mm
Etiquetakuna: juice, packaging, branding, drink, beverages，
Ruway Tecnología: The plastic bottle is made of pearlescent film with frosting and spot color printing technology.
Diseño Sasachakuy: The biggest obstacle to the launch of fruit juice is consumer Questioning the source of fruit.Our team undertakes the mission of art direction.With Pagoda as quality guarantee, we believe that through innovative visual creativity and brand strategy, from nice packaging to tastes good, we can meet consumers' demand for high-quality fruit juice and give consumers a more reliable sense of brand trust.
T'aqwiy: The urban middle class with health needs is our core audience.They pay more attention to the quality of life and the feeling of packaging.therefore this product not only focues on the design of it's own craft but also focuses on the design of its own craft, but also focuses on the inheritance of culture.The monkey.is not only the super symbol of the Pagoda brand but also one of the Chinese zodiac signs which has been regarded as a symbol of auspiciousness and vitality since ancient times.so we decided to use this element to show originality and enhance the brand's cultural identity.
Kallpachay: We believe that visual recognition and art direction can give consumers a more reliable sense of brand trust, and create a juice brand with a sense of trust and recognition in China.Monkey.the iconic symbol of it's parent brand Pagoda fruit, customizes the theme story according to the characteristics of each fruit juice, and presents the natural to one pattern creative style through the form of illustration, which better interprets the concept of nature and freshness of fruit juice brand.
Llamk'ay Pacha: The project started on March 20,2018 and completed on May 28,2018.The design was completed in Shenzhen.
Purichiy Puriy: Nowadays, the beverage market is constantly developing, and safe and healthy fruit juice beverage is the first choice of consumers.Good fruit Juice comes from good fruit. HOU Juice inherits the concept of healthy,natural and high quality of its parent brand Pagoda from brand naming and overall visual expression,and creates a unique brand image.The creative style of returning to nature and vitality with rich illustrations makes it deeply rooted in people's heart.
Huñu Runakuna: Design Director:Chen Leng
Designer:Li Yin
Illustrator:Anna rudak
Siq'i Hayñikuna: Image #1: designer Leng Chen, Variations, 2019.
Image #2: designer Yin Li, Variations, 2019.
Image #3: designer Yin Li, Variations, 2019.
Image #4: designer Leng Chen, Variations, 2019.
Image #5: designer Leng Chen, Variations, 2019.