DouChaSai Tiya Wayqu Waqaychana by 7654321 Studio

DouChaSai Tiya Wayqu Waqaychana by 7654321 Studio is a highly esteemed winner of the very prestigious 2020 A' Design Award Burunsi Premiu in Pilluchina Kamay Competition Category.

BurunsiPilluchina· 2020

DouChaSai Tiya Wayqu Waqaychana

by 7654321 Studio

Client: 7654321 Studio

A' Design Award Burunsi Premiu Winner in Pilluchina Category

12,077

Verified Award Winner

Verify Award Status for #98146

View at A' Design Award Press Release Award Badge

Colors

The Design

About DouChaSai Tiya Wayqu Waqaychana

DouChaSai nisqaqa, huk qapariy watayta hurqusqanmanta rimarikuq wayqu wayqichaymi, 2018 watapi Wuyi Orqopi ruwakusqa runakunapa tiya llamk'ay atipanakuypi hatunchasqa tiyapaq ruwasqa. Kaq wayquqa 160, 40 hinaspa 245 milimetrokunapi hatunniyoq, hukña qillqana rakhu papermanta ruwasqa, screen tuqllay llimp'iywan, quri llimp'iywan hinaspa metal stickerswan sumaqchasqa. Uyanpiqa Chinapa qillqasqan runasimin phawan, tiya atipanakuypaq simikunapa sut'inchaywan hinaspa sayaynin qatispa. Chay siq'ikunaqa rakhu hinaspa kallpayoq siq'isqa kanku, chayrayku qillqayqa huk siq'inatapas rikch'akun. Wayqu ukhupiqa huch'uy tiya wayqucha hinaspa huk huñunakuy qillqa kachkan.

The Recognition

About the A' Design Award Burunsi Premiu

DouChaSai Tiya Wayqu Waqaychana A' Design Award Burunsi Premiu mishak kan, jatun yupaychay, kayta mana shuk shina, mushuk yuyaypi, yuyaypi shinallatak chaskik kaypi riksishka diseñukunaman kun. Burunsi mishak kashkakunaka ruray ushayta charik shinallatak mancharina mushuk rurashkakunami, paykunata rurakkunapak achka yachayta, yuyayta shinallatak ruray ushayta rikuchinku. DouChaSai Tiya Wayqu Waqaychana sinchi yupaychashka, kuyashka shinallatak riksishka shuk ruray kanata munanku, ruray yuyaywan shinallatak mushuk yuyaywan. Kay Burunsi Premiu japishka diseñuka arti, siensia, diseñu shinallatak tekinolojíapi ashtawan alli ruraykunata tantachin shinallatak ima ukumanta rikuypi sumak kan. DouChaSai Tiya Wayqu Waqaychana mañaykunata alli paktachin, munaykunata llankan, shunkuta kuyachin shinallatak yachayta munayta kallarichin.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A packaging designed for the 2018 "Zhuzi Cup" Wuyi Mountain Folk Tea Competition Gold Award Tea. The Chinese calligraphy in the work is based on the textual meaning and structure of the "Tea Competition", and it is domineeringly written, making it rich in rivers and lakes, like words and paintings, and rich in details. Combining elegant and heavy feelings to achieve its thick and chic strokes. In the design, the tension of calligraphy embodies "Yi Zhan Cheng Ming , Yan Ao Jiang Hu”.
Dimensions & Packaging: 160*40*245mm
Tags: Tea, Tea Competition
Production Technology: Special paper, screen spot color printing, bronzing, transfer metal stickers
Design Challenge: Looking for design elements and techniques that match the temperament of the "Tea Competition", at last, calligraphy, which is unique to China as the "Tea Competition" event, was selected. Then, in many calligraphy, we looked for a font that looks like words and paintings and has tension.
Research: Learn about the origin of the "Tea Competition". Tracing the history of "Tea Competition”, it has a strong color of victory and defeat, is a form of tea evaluation and social activities. In ancient times, it was an open outcry, but now it is an anonymous review, regardless of human feelings, so it is more fair and peaceful.
Looking for design elements and techniques that match the temperament of the "Tea Competition", at last, calligraphy, which is unique to China as the "Tea Competition" event, was selected. Then, in many calligraphy, we looked for a font that looks like words and paintings and has tension.
Inspiration: According to research, tea competition began in the Tang Dynasty. Every spring after new tea was made, tea farmers and customers would hold an activity that compares the quality of new tea with its inferior quality. It is not only characterized by skill, winning and losing, but also full of fun and challenge.The victory or defeat of a tea match, just like the victory or defeat of a football match today.
Project Duration: The project started in October 2018 in Fuzhou, China and finished in December 2018 in Fuzhou, China and officially launched in January 2019.
Operation Flow: Get the package and admire the calligraphy on the surface. After opening, it contains a small tea box and a certificate of collection.
Team Members: Designer:Bosom
Photography:Hello小方