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Garden Aceite Esencial Waqaychana by RRD Lab 2064

Garden Aceite Esencial Waqaychana by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award Fierru Premiu in Pilluchina Kamay Competition Category.


FierruPilluchina· 2020

Garden Aceite Esencial Waqaychana

by RRD Lab 2064

Client: RRD Lab 2064

A' Design Award Fierru Premiu Winner in Pilluchina Category

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Verified Award Winner

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Colors

The Design

About Garden Aceite Esencial Waqaychana

Garden nisqaqa aceite esencial mikuykunapaq waqaychana diseñom. Kay ruwasqaqa huk cajawan pop-up nisqa mecanismowan tinkuchisqa kachkan, kay técnicataq yachay libronkunapi tarikun. Waqaychana kicharisqa kaqtinqa, tiyanakuna wichariq, huerta escenariopa qhipa hamurqan mast'arikun, ballerina rikchaywan kuyuq imakunapiwan kuska. Kay escenaqa kichariy ruwaytaqa huk pisi tiempolla ruwana rikuchiyman tikrachin, mana huk simplekaq llamk'aymanraykuchu. Waqaychanaqa plantamanta rurasqa papelwan rurakusqa, kay papeltaq mikhurikuq kanman pachaman. Pop-up estructuraqa ukhu espaciota mirachin, huerta temantawan producto sut'inchan. Tukuy tamañunqa 290 chunka pisqayoq kilómetro, 150 pachak pisqa chunkayoq, 86 pachak sujta chunka millimetrokunapi kachkan.

The Recognition

About the A' Design Award Fierru Premiu

Garden Aceite Esencial Waqaychana A' Design Award Fierru Premiu mishak kan, yupaychay, kayta ruray yachak shinallatak industriapak mañaykunata paktachik alli diseñukunaman kun. Fierru mishak kashkakunaka hatun ruray ushayta, hanak yachayta, yachak yuyayta shinallatak ruray kamachiyta rikuchinku. Garden Aceite Esencial Waqaychana sinchi yupaychashka, kuyashka shinallatak kuyashka ruray, ruranapak alli shinallatak mushuk yuyaypi kanata munanku. Kay Fierru Premiu japishka diseñuka industriapak ashtawan alli ruraykunata tantachin shinallatak yachaywan shinallatak ushaywan tantashka tekniku ushayta charin. Sinchi ruraymanta Garden Aceite Esencial Waqaychana yupaychashka kan shinallatak kawsayta alliyachik ruraykunata kuypak ruray kan, pachata ashtawan alli kachun ruran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
“Garden” include two identity, “pop-up” and “packaging”, “pop-up” is a kind of interaction book, when this concept be used in packaging, chairs will stand up during the opening, and with stage background, that makes the packaging more than a box
Dimensions & Packaging
Size 290*150*86 mm
Tags
Essential oil, Degradable, Pop-up
Production Technology
Packaging uses degradable plant fiber paper, enrich interior space with pop-up structure and create a more story-like feeling base on product positioning
Inspiration
As a packaging of plant essential oils, garden style is one of the best setting for it, and an interactive design such as a ballet stage will give customers a better user experience
Project Duration
The project started in July 2019 in China and finished in December 2019
Operation Flow
Combined with a swinging ballerina, garden stage, chairs erected during the opening process, open the packaging will be an interesting experience.
Patents
Copyrights belong to RR Donnelley, 2020.
Team Members
Designer: Chen Yueying, Zhan Zhupeng
Design Engineer: Chen Huifeng, Tang Wenjin
Design Coordinator: Hu Zhangxian
Image Credits
RRD Lab 2064

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