Pepsi Expo 2020 Apa Meainu by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 A' Design Award Platinamu in Mamanu Afifi Competition Category.
PlatinamuAfifi· 2021
Pepsi Expo 2020 Apa Meainu
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
A' Design Award Platinamu Winner in Afifi Category
Verified Award Winner
Verify Award Status for #118927The Design
About Pepsi Expo 2020 Apa Meainu
O le Pepsi Expo 2020 o se faasologa o apa meainu faatapulaaina na faia e faamanatu ai le Expo 2020 Dubai. E tolu mamanu faapaaga ua faavaeina i autu o avanoa, femalagaaiga ma le faatumauina o le siosiomaga. O apa taitasi e iai se fatuga faalilolilo faatasi ai ma ata felanulanuai ua faatulagaina faataamilo i se ata autu ua faamamanuina. O ata ua tausia ia mafolafola ina ia avanoa ai ata mo faauigaga eseese. O autu laiti taitasi e faamatala ai se tala e maua mai i aganuu, aafiaga ma talaaga eseese. O apa nei ua faamoemoeina e avea o se faamalama i le lumanai ma o se auala e faamalosia ai talanoaga i le lalolagi atoa.
The Recognition
About the A' Design Award Platinamu
O le A' Design Award Platinamu na manumalo ai Pepsi Expo 2020 Apa Meainu, o se faamaoniga matuā mamalu e tuuina atu i mamanu e moni lava ona ese, matagofie ma mataʻina. O ē manumalo i le Platinamu o mea ofoofogia o le faatufugaga, o molimau o tapulaʻa o le mafaufau fatufatuaʻi, ma e faaalia ai le tomai faapolofesa e le mafaatusalia ma le atamai o tagata mamanu. E faamoemoeina nei mamanu e avea ma galuega sili ona lauiloa e faamatalaina ai le matagofie o le vaitaimi, saunoa i le manuia o le sosaiete ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Pepsi Expo 2020 Apa Meainu e faaalia ai se tulaga maoaʻe o le lelei ma e leai se mea e fesiligia, e faia ai e le lalolagi se nofoaga e sili atu ona lelei i ona uiga aogā ma taua. Pepsi Expo 2020 Apa Meainu o se galuega na manumalo i le A' Design Award Platinamu e fafagu ai manaʻoga, faaosofia, faaoloa ai le fiafia, ma tupu ai le fiafia tele.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Pepsi EXPO 2020 Dubai LTO cans represent a window into the future, envisioning how opportunity, mobility and sustainability converge in a world of different cultures, experiences and backgrounds. With these eye-catching, thought-provoking designs, we are excited to stimulate conversation on a global scale. The brief was to create three limited edition specially themed designs co-branded with Pepsi x Expo, to commemorate Expo 2020 Dubai and the three subthemes of opportunity, mobility and sustainability.
- Tags
- Packaging, Beverage
- Inspiration
- The abstract compositions feature vibrant illustrations around a stylized central figure that have been deliberately kept flat to encourage open-ended imagination. The design recognizes how the future could look very different from one person to another, and every subtheme embedded in each design tells a unique story based on different cultures, experiences and backgrounds.
- Team Members
- PepsiCo Design & Innovation
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