Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga by Yu Pan

Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga by Yu Pan is a highly esteemed winner of the very prestigious 2021 A' Design Award Ario in Mamanu Ata Fa'atusa Competition Category.

ArioAta Fa'atusa· 2021

Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga

by Yu Pan

Client: MET Creative Brand

A' Design Award Ario Winner in Ata Fa'atusa Category

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Colors

The Design

About Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga

Tusi: O le Cuishan Intelligent Kitchen o se faʻailoga vaʻaia na faia mo se nofoaga meaʻai i Wuxi, Saina. O le faʻailoga e tuʻufaʻatasia ai le aganuʻu meaʻai faʻalotoifale, le talafaasolopito o le aai ma autu o le initaneti i totonu o se faiga faʻailoga e tasi. O le logo e faʻavasegaina ma toe faʻafouina e fausia ai se mamanu faʻailoga e malosi le iloagofie. O mamanu o le ginkgo, pepe ma ao o loʻo faʻaaogaina e fai ma elemene autu. O le ginkgo e faʻasino i le aganuʻu faʻa-Saina ua leva ona iai, o le pepe i le itulagi i saute o le Vaitafe o Yangtze, ma le ao i le natura. O le poloketi e aofia ai le 1770 sikuea mita ma na maeʻa i le 2019.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Cuishan Intelligent Kitchen Galuega Autu: Faʻailoga Vaʻaia o le Faleʻaiga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This case breaks the pure food snack collection, the pure culture history museum and the pure technology time exhibition. Break the boundary of the three parties and reunite them. Food, culture and Internet, to create a new mode of experience mode all-round online and offline.
Dimensions & Packaging: The project covers a total of 1770 square meters.
Tags: Visual Identity, Commercial, Restaurant, Modern, Fashion, IP, Ginkgo, Cloud, Swallow
Production Technology: "Ginkgo" represents the long-standing culture of the Chinese nation and is the inheritance of the brand culture of Cui Shan Group. "Swallow" is unique in the south of the Yangtze River and a symbol of good times. "Cloud" is a symbol of nature and a portrayal of the realm of life.
Design Challenge: This case breaks the boundary between the snack collection of pure food, the History Museum of pure culture and the era exhibition of pure technology, and reconnects the three together.
Research: As the gathering place of Wuxi culture, Cui Shan Intelligent Kitchen will let more people understand the cultural core and spirit of Wuxi through the spread and coverage of the Internet, so as to promote the development of the city.
Inspiration: This case aims to inherit Wuxi culture and integrate the concept of Internet plus into design, so as to achieve the coexistence of inheritance and innovation. As a new food culture landmark in Wuxi, the strong identification and cultural sense are the first elements.
Project Duration: The project started in April 2019 in Wuxi and finished in October 2019 in Wuxi.
Operation Flow: In order to create a real Wuxi food business card, we need to fully reflect the local culture and special snacks, so that it can represent the cultural connotation of the city.
Patents: Copyrights belong to Zhang Pushui, 2019.
Team Members: Yu Pan
Hong Zhang
Image Credits: Image #1: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #2: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #3: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #4: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.
Image #5: Photographer Zhang Pushui, Cuishan Intelligent Kitchen, 2019.