O le mamanu Satine Pro Afifi o le Susu e L3branding o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.

ArioAfifi· 2022

Satine Pro Afifi o le Susu

na mamanuina e L3branding

Tagata Fa'atau: L3branding

Manumalo o le A' Design Award Ario i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #138900

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Satine Pro Afifi o le Susu

O le Satine Pro o se mamanu afifi mo se susu ua faamamāina i le tele o filiga (ultrafiltration) e faatau atu i Saina. O le susu e iai le maualuga o polotini e 6 karama i le 100 mililita. O le mamanu ua tuu ai le numera 6 i le nofoaga totonugalemu vaaia o le afifi, lea ua faia e ala i le tatalaina ma le toe tuufaatasia o elemene faanatura e pei o povi ma laau. O loo natia i totonu o le ata se povi atoatoa. O le auala ua faavae i luga o le Cubism ma le faatufugaga faatusa, lea e vaevaeina ai le mea moni ma toe fausia. O le afifi e 50 i le 50 i le 180 mililimita lona tele. O le sini o le faamalamalamaina lea o se vaega laititi fou o susu ma le faaalia o se uiga faanatura ma le manaia.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Satine Pro Afifi o le Susu, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Satine Pro Afifi o le Susu e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Satine Pro Afifi o le Susu o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: SATINE, as a representative brand of China's high-end milk, launched China's first ultrafiltration milk in 2021, with protein content as high as 6g/100mL. A new picture was created by deconstructing and recombining the protein content number "6", which is most memorable for consumers, and natural elements such as cows and plants. "6" has become a prominent visual center, with a complete cow looming and hidden in the picture. In this way, technology, art, and nature were integrated into one design.
Fua & Fa'apipi'i: 50mm*50mm*180mm
Fa'ailoga: milk, package design, organic, Cubism
Lu'itau o le Mamanu: The uniqueness of ultrafiltration milk category has not been well represented by any product on a global scale, with most looking more like "functional milk" or "milk beverage".
Our core mission is: 1. Define the characteristics of a new subcategory of ultrafiltration milk by design; 2. Continue SATINE's own natural and light luxury style, and further strengthen the high-end feeling to support the high price of products.
Fa'aosofia: Design strategy is to start from science and technology, and the core principle of deconstruction and reorganization reminds designers of the deconstruction and reorganization of realistic scenes in "Cubism" and "abstractionism", which is an artistic means to reproduce reality and surpass reality; The integration of artistic vision into commercial products is also commonly used in luxury goods, which will naturally create high-end identity for the public.
Umi o le Poloketi: The project started in July 2021 in Beijing and finished in December 2021 in Beijing, and was released in China in January 2022.
Sui o le 'Au: Creative Direction: Guanru LI
Designer: Zhenxing Shi; Zhengyang Xuan
Projiect Manager: JIaxin He