Prakrishi Teuteuga Afifiina o le Meli e Vishal Vora

O le mamanu Prakrishi Teuteuga Afifiina o le Meli e Vishal Vora o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.

ArioAfifi· 2023

Prakrishi Teuteuga Afifiina o le Meli

na mamanuina e Vishal Vora

Tagata Fa'atau: Prakrishi

Manumalo o le A' Design Award Ario i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #141936

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Prakrishi Teuteuga Afifiina o le Meli

O le Prakrishi o se mamanu teuteuga afifiina mo se seti o meli e ono ua fa'atasi ma tofo eseese. O lenei seti ua fa'alautele ai se fa'ailoga fa'apisinisi ua leva ona iai, ma o lo'o tausisia ai lona sitaili faigofie ma le tele o avanoa pa'epa'e. O se fa'atusa fa'akomepiuta e fa'avae i apa'au o le pi o lo'o fa'aaogaina e avea ma auala autu o va'aiga. O lenei fa'atusa ua maua ai e le seti o meli se fa'asinomaga tulaga ese, ma fesoasoani ai i tagata fa'atau e iloa fa'aeseesega o tofo e ono i luga o le fata fa'atau. O meli ta'itasi e utu i totonu o se fagu tioata e 180 milimita le maualuga ma le 100 milimita le lautele. O le pepa fa'ailoga o le fagu ma le ufiufi o le tapuni e lolomi i luga o le pepa pa'epa'e fa'alenatura e iai ona fa'atagitagi.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Prakrishi Teuteuga Afifiina o le Meli, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Prakrishi Teuteuga Afifiina o le Meli e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Prakrishi Teuteuga Afifiina o le Meli o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger!
Fua & Fa'apipi'i: Height 180mm X Width 100mm X Width 100mm
Fa'ailoga: Honey, Packaging, Branding, Motif, illustration
Tekonolosi Gaosiga: We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
Lu'itau o le Mamanu: Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
Su'esu'ega: Understand the consumer mind set and need of the very market it is going to sell,
Fa'aosofia: As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
Umi o le Poloketi: The project started in Jan 2021 in India and finished in March 2021 in India,
Fa'agasologa o Galuega: Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
Pateni: None
Sui o le 'Au: Vishal Vora
Fa'aaloaloga o Ata: Vishal Vora (Sol Benito)