Alu sa'o i le anotusi
Gui Jiu Shi Jia Afifiga o Vaiinu Malosi e Yunlin Dai and Weiliang Tao

O le mamanu Gui Jiu Shi Jia Afifiga o Vaiinu Malosi e Yunlin Dai and Weiliang Tao o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.


UʻameaAfifi· 2023

Gui Jiu Shi Jia Afifiga o Vaiinu Malosi

na mamanuina e Yunlin Dai and Weiliang Tao

Tagata Fa'atau: Jiangsu Yanghe Distillery Co., Ltd

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

14,455

Lanu

Le Mamanu

E Uiga ia Gui Jiu Shi Jia Afifiga o Vaiinu Malosi

O le Gui Jiu Shi Jia o se mamanu afifiga mo se vaiinu malosi baijiu Saina. O le fagu e sikuea i luma, ae o le vaai mai luga e tuufaatasia ai foliga sikuea ma li'o. O le foliga o loo faasino atu i se manatu faaleaganuu e tuufaatasia ai mataupu faavae mautu ma le mafaufau fetuutuunai. O le lipine o loo tauaveina ai se mamanu batik o se manulele faafeiloai mai Guizhou, o se faailoga masani o le talimalo. O le fagu e faamaeaina e ala i le sasaina, tunuina i le ogaumu, ma le valiina, ma o le ua o le fagu ua ufiuta i le pa'u. O le atigipusa o loo faaaogaina ai pepa faapitoa, laupapa fiber, pepa siliva ma faailoga uamea. O se faiga fa-numera e lagolago ai le puipuiga mai mea pepelo.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Gui Jiu Shi Jia Afifiga o Vaiinu Malosi, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Gui Jiu Shi Jia Afifiga o Vaiinu Malosi e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Gui Jiu Shi Jia Afifiga o Vaiinu Malosi ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The product is created to reflect the "Gui" cultural system which echoes the "noble" culture in pattern, shape and colour. The bottle label is designed with the most representative "batik welcoming bird" pattern in Guizhou, which means welcoming guests. The bottle-shaped design is square with circle, which corresponds to the inner spirit of "Gui" culture; the unique product philosophy and quality of the product are fully demonstrated.
Fua & Fa'apipi'i
Bottle:192mm x 110 mm x 62mm
Box:145 mm x 78mm x 260mm
Fa'ailoga
crafts, Baijiu, spirit, packaging, art
Tekonolosi Gaosiga
The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: split digital correlation cover; spraying and coating; leather-covered neck sleeve
Bottle: increased sense of volume; spraying, baking and brushing design.
Box: special paper, fiber board, A-grade positive double gray, silver foil inner sticker, metal signage, flocked EVA, craft: UV, screen printing, bronzing.
Lu'itau o le Mamanu
Focused on "high-end, value-added, fashion, and experience", breakthroughs have been achieved in smart anti-counterfeiting and application of new structures and processes. The brand is supported by various aspects such as "Yanghe Blue, Dream Drop, high-end quality, unique 550ml capacity, intelligent anti-counterfeiting and new patented technology" to create product uniqueness and differentiation.
Su'esu'ega
It satisfies people's pursuit of more refined and high-end life, and at the same our brand “Guijiu Shijia” pursues excellence in inheriting ethnic cultures and exhibits sensible and vivid features of Guizhou. We, through invisible ways, define the philosophy of “Gui”. "Gui", literally meaning “expensive”, “dear” or “aristocratic”, highlights the introverted, quiet, gentle and honest beauty of "Chinese Gui culture" from the inside out. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has provided it with sustainable development.
Fa'aosofia
The Tao Te Ching says: the highest good is like water, for water benefits the ten thousand things without striving. It settles in places that people avoid and so is like the Tao. Under its inspiration, the front of the bottle is shaped square, but from the perspective of the top, squareness and roundness are harmoniously applied with each other. Squareness is the principle of life, or to be firm on the rules; roundness refers to the wisdom of life or to be flexible on issues. In a word, squareness and roundness is like the universe, heaven and earth or life, containing profound philosophy and mystery. A perfect product can only be created if you understand and know the law of all things.
Umi o le Poloketi
2021-November.2022,Nanjing,Jiangsu
The project started in Novermber 2021 in Nanjing,Jiangsu and finished in November 2022, Nanjing, Jiangsu.
Fa'agasologa o Galuega
The product Gui Jiu Shi Jia uses the four-code correlation technology, enhancing from outside to inside layer by layer. The four-in-one anti-counterfeiting technology, boosting the split structure, is the most sophisticated technology that the industry has patented. To do a more powerful fight against manufacturing and marketing the fake, to protect the rights of the brand and make users more assured. At the meantime, the high-end appearance of the product and its profound connotation demonstrate the status and taste of users.
Sui o le 'Au
Liandong Zhang、Huashuang Liu、Zhaoxin Zhu

Lagolago Tau Tupe

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E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

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