Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe by Weina Xiao

Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe by Weina Xiao is a highly esteemed winner of the very prestigious 2023 A' Design Award Auro in Mamanu Ata Fa'atusa Competition Category.

AuroAta Fa'atusa· 2023

Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe

by Weina Xiao

Client: Manta Ray Coffee Roasters

A' Design Award Auro Winner in Ata Fa'atusa Category

127,075

Verified Award Winner

Verify Award Status for #145544

View at A' Design Award Press Release Award Badge

Colors

The Design

About Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe

O le Kofe i le Sitaili Saina o se faasologa o ata faʻataʻitaʻiga na faia mo se ituaiga o fatu kofe ma faʻaaogaina i afifiina ma pepa faʻasalalau. O ata faʻataʻitaʻiga e tuʻufaʻatasia ai le aganuu o le kofe ma le aganuu masani a Saina. O tagata mai le Peking Opera ma tagata pelu Saina e suitulaga i tagata masani o faʻasalalauga kofe. O tulaga o le tino e sau mai faʻafiafiaga a le Peking Opera ma faʻamanatu mai ai le gaioiga o le siiina o se ipu kofe. O ata faʻataʻitaʻiga taʻitasi e tusia i se sitaili penitala i le polokalama Procreate, lea e faʻatumauina ai se lagona lima-gaosia ma auiliiliga lelei. O le tele o ata faʻataʻitaʻiga taʻitasi e 21 i le 29.7 senitimita.

The Recognition

About the A' Design Award Auro

O le A' Design Award Auro na manumalo ai Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe, o se faamaoniga matuā mamalu e tuuina atu i mamanu o le tulaga muamua, matagofie ma maoaʻe. O ē manumalo i le Auro o galuega fou tele, matuā vaai i le lumanaʻi ma susulu e faaalia ai le atamai, le poto ma le tomai o tagata mamanu. E faamoemoeina Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe e avea ma mea fou e matuā vivii, e faatulaga ai uiga fou ma tetele, e tuuina mai ai se tau e leʻi iai muamua. O lenei mamanu na manumalo i le A' Design Award Auro o se galuega ofoofogia, ua faaaloalogia, e aogā tele ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Chinese Style Coffee Ata Faʻataʻitaʻiga mo Afifiina o le Kofe e fatuina ai lagona malosi o le manaʻo, faaosofia le tuinanau, faalauiloa le fatufatuaʻi ma faamalosia i tatou.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The illustrations contain elements of traditional Chinese culture. It shows the characters in Peking Opera, Chinese swordsmen and so on.
Dimensions & Packaging: Illustration size:21cmx29.7cm,300pdi
Tags: China, Coffee, PekingOpera, PencilDrawing, ChineseCulture, ChineseStyle
Production Technology: Illustrations in this series are drawn by Procreate software. Good detail and tactility are maintained.
Design Challenge: The difficulty of this project lies in the combination of Chinese and Western cultures. Keep the interest and the relevance of things, the depiction of the details of the picture, and the visual effects used in the packaging of the poster.
Research: In order to combine Chinese culture with coffee, I chose Peking Opera characters instead of the protagonists in the advertisement. Their movements are the special movements in Peking Opera performances. People can find familiar coffee in the illustrations, and at the same time, it can also make coffee lovers in the world interested in traditional Chinese culture.
Inspiration: This is an illustration for a Chinese-owned coffee bean brand. The design is inspired by traditional Chinese culture. The movements of the characters in the Peking Opera characters are very interesting, similar to the movements of people picking up a coffee cup. The style of pencil drawing can give people a handmade feel. It is an interesting attempt to combine coffee elements with traditional Chinese elements.
Project Duration: The project started in China in October 2020 and was completed in China in January 2021.
Operation Flow: The key to this design is the ingenious combination of Chinese and Western cultures. Add elemental features with identification and memory points. Keeping the details detailed while generating interest.
Team Members: Weina Xiao
Image Credits: Image#1:illustration Weina Xiao，2021
Image#2:illustration Weina Xiao，2021
Image#3:illustration Weina Xiao，2021
Image#4:illustration Weina Xiao，2021
Image#5:illustration Weina Xiao，2021