Alu sa'o i le anotusi

Naked Nature Snack Bar e Angela Spindler

O le mamanu Naked Nature Snack Bar e Angela Spindler o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.


ApamemeaAfifi· 2023

Naked Nature Snack Bar

na mamanuina e Angela Spindler

Tagata Fa'atau: Depot Creative

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

18,258

Lanu

Le Mamanu

E Uiga ia Naked Nature Snack Bar

O le Natura Natura e tautala i se lalolagi ua fa'atuputeleina le toe fa'atasi ma le si'osi'omaga. Na faia e le tagata mamanu se mamanu ma le tautala tautala mo le faʻailoga faʻapea foʻi ma mamanu faʻapipiʻi uma. O le tofo o le ituaiga o lo'o fa'ailoa mai e ala i le tele, mata'utia fa'alima tusi lomitusi fa'aputu mai le fa'aputu, o se luelue i le mea moni o tofo i totonu e le mafai ona taofiofia. O le gagana fa'ailoga e ta'alo ma fa'amaoni e pei o le afifiina. O le natura mata'utia o le pa o lo'o fa'aalia i ona fa'amaoniga gafataulimaina, e fa'aaoga ai se afifi fa'apalapala fale. O le SRT & #039;s o loʻo lolomi CMYK faʻatasi ai ma le 1 lanu lanu ma le satin aqueous varnish atoa.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Naked Nature Snack Bar, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Naked Nature Snack Bar e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Naked Nature Snack Bar e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
Naked Nature speaks to a world that’s increasingly back in tune with the environment.
We developed a design and verbal strategy for the brand as well as all packaging design.
The brand's big bold flavours are articulated through hand-drawn typography bulging from the pack, a nod to the flavours inside that can not be contained. The brand language is playful and honest as is the packaging.
The raw nature of the bar is reflected in its sustainable credentials, using a compostable wrapper.
Fua & Fa'apipi'i
Compostable rewind (@home)
Fa'ailoga
Packaging Design, Food Packaging Design, Snack Packaging Design, Typography,
Tekonolosi Gaosiga
Compostable rewind, printed CMYK plus two spot colours, offset.
SRT's printed CMYK plus two spot colours, offset.
Lu'itau o le Mamanu
Securing vibrant colours on an uncoated compostable stock
Fa'aosofia
We have drawn on natures vibrant colour palette for inspiration.
The dark brown background represents the bars base ingredient, dates. The flavours are delivered through colourful typography and solid banners for range differentiation on shelf.
We used subtle illustration and relied on the bold graphic type for shelf shout and visual appeal.
Umi o le Poloketi
12 months, Sydney Australia
Fa'agasologa o Galuega
Raw bars packaged in home compostable flow wrap, housed in recyclable cardboard SRT.
Sui o le 'Au
Angela Spindler, Designer /Creative Director

Lagolago Tau Tupe

Su'esu'e i Tua Atu o le Designers.org

Su'esu'e oloa, auaunaga ma avanoa mai a matou pa'aga fa'asalalauga.

E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga