Doritos Fiera Preta 2024 Afifiga o Meaai Mama by PepsiCo Design and Innovation

Doritos Fiera Preta 2024 Afifiga o Meaai Mama by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 A' Design Award Ario in Mamanu Afifi Competition Category.

ArioAfifi· 2025

Doritos Fiera Preta 2024 Afifiga o Meaai Mama

by PepsiCo Design and Innovation

A' Design Award Ario Winner in Afifi Category

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Verified Award Winner

Verify Award Status for #169601

View at A' Design Award Press Release Award Badge

Colors

The Design

About Doritos Fiera Preta 2024 Afifiga o Meaai Mama

O le Doritos Fiera Preta 2024 o se faasologa faapitoa o afifiga o meaai mama na faia mo le Feira Preta, o le faamoemoe tele lava lea o le aganuu a tagata uli i Amerika Latina. Na amata le Feira Preta o se faatauga i le 16 tausaga ua mavae ma tuputupu ae i se faafiafiaga e tolu aso e faafesuiai ai oloa faaletino ma oloa faatusa, e faasaoina ai aa o le aganuu, ma tuufaasolo ai le poto mai le tasi tupulaga i le isi tupulaga. O galuega faataitai o le afifiga na faia e tusiata e toatolu mai le Preta Comics, o se faamoemoe a le Feira Preta Institute e faalauiloa ai tusiata uli i le atunuu. O le mamanu e faamoemoe e faaleotele ai leo e masani ona le lagona.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Doritos Fiera Preta 2024 Afifiga o Meaai Mama, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Doritos Fiera Preta 2024 Afifiga o Meaai Mama e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Doritos Fiera Preta 2024 Afifiga o Meaai Mama o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Feira Preta is the biggest event of Black culture in Latin America. From its start 16 years ago as a fair, the event grew into a three-day festival, a celebratory space where material and symbolic goods are exchanged, where roots are preserved and knowledge is transferred from one generation to the next.
Inspiration: As part of our global diversity and inclusion platform, Doritos wanted to help amplify the voices that often go unheard, ensuring bold voices are given the opportunity to create positive change. To honor this vision, we selected three artists who are also members of Preta Comics, an initiative from the Feira Preta Institute that promotes local Black artists.

Read the Press Release