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Heavens Elix Ti Kombucha by Sajindas Devidas

Heavens Elix Ti Kombucha by Sajindas Devidas is a highly esteemed winner of the very prestigious 2025 A' Design Award Apamemea in Mamanu Afifi Competition Category.


ApamemeaAfifi· 2025

Heavens Elix Ti Kombucha

by Sajindas Devidas

Client: Heavens Elix

A' Design Award Apamemea Winner in Afifi Category

Colors

The Design

About Heavens Elix Ti Kombucha

O le mamanu o le Heavens Elix Kombucha e fa'aosina i lona lanu mumu-oranesi fa'asolosolo mata'ina, e fetaui atoatoa ma le tofo malulu o le Aute, ae o ituaiga Tipolo ma Blueberry e fa'ailoa ma a la lava fa'ailoga pupula. O tusitusiga malosi serif o le Elix e fa'aalia ai se lalelei maualuga, ae o ao malu ma fugalaau aute maaleale e fa'atupuina ai se siosiomaga fa'anatura, toetoe lagi. O le fa'atulagaina faigofie ma paleni lelei e fa'amautinoa ai le manino ma le faigofie ona faitau, ae o le fa'ailoga li'ili'i lapotopoto ma le ata fugalaau e fa'aopoopo ai se pa'i matagofie, e fa'amalosia ai le uiga fa'anatura o le oloa.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Heavens Elix Ti Kombucha, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Heavens Elix Ti Kombucha e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Heavens Elix Ti Kombucha e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Heavens Elix can design stands out with its vibrant pink-to-orange gradient, giving it a fresh and inviting look that matches the hibiscus flavor. The elegant typography, with "ELIX" in a bold serif font, adds a premium feel, while the soft clouds and delicate hibiscus flowers create a natural, almost dreamy vibe. The minimal yet well-balanced layout makes the text easy to read without feeling cluttered. The small circular emblem with a floral icon adds a refined touch, reinforcing the organic method.
Dimensions & Packaging
Height: Approximately 4.8 inches 12.2 cm
Diameter: Approximately 2.6 inches 6.6 cm
Volume: 12 US fluid ounces 355 ml
Tags
Product Design, Label Design, Kombucha tea, Visual Design
Production Technology
The Heavens Elix Kombucha packaging blends premium aesthetics with an approachable design. A deep pink to warm orange gradient evokes vitality and wellness while soft cloud motifs and floral overlays enhance its organic feel. Bold serif typography adds sophistication complemented by clear sans serif descriptors. Sustainable aluminum cans UV spot printing and a semi-matte finish ensure quality and eco conscious appeal. Each flavor Hibiscus Lemon and Blueberry features distinct yet cohesive colorways.
Design Challenge
The creative challenge was to design something distinctively unique, setting it apart from competitors, with an eye-catching appeal that would attract users and encourage them to purchase the product.
Research
Design research for Heavens Elix focused on understanding what customers value most unique flavors easy to use packaging and a healthy product. We explored different ways to make the bottles and cans both attractive and practical ensuring they stand out on shelves. The research also looked at how people interact with kombucha packaging leading to designs that are not only visually appealing but also functional and convenient for everyday use.
Inspiration
This design is inspired by nature, luxury branding, and modern health-conscious aesthetics. The pink-to-orange gradient reflects the vibrant hues of hibiscus flowers and tropical sunsets, evoking freshness and energy. The soft cloud elements create a light, airy feel, reinforcing purity and a "heavenly" essence that aligns with the brand name. The elegant typography and minimalist layout suggest a premium, sophisticated product, standing apart from the more rustic designs.
Project Duration
This project started on March 10th 2025 and finished on March 20th, at Columbus Ohio
Operation Flow
Heavens Elix's bottle or tin can is designed to be user friendly and functional. To enjoy the drink, simply open the can or bottle and pour it into a glass or drink directly. The bottle keeps the kombucha fresh, and the can is lightweight, making it easy to carry. The key feature is its ability to keep the drink naturally fizzy and full of flavor. It performs better because of its high quality ingredients, ensuring a refreshing and healthy experience with every sip.

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