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Vinicola Cherchi Uaina Igoa Igoa by Giovanni Murgia - Redfish Adv

Vinicola Cherchi Uaina Igoa Igoa by Giovanni Murgia - Redfish Adv is a highly esteemed winner of the very prestigious 2017 A' Design Award Ario in Mamanu Afifi Competition Category.


ArioAfifi· 2017

Vinicola Cherchi Uaina Igoa Igoa

by Giovanni Murgia - Redfish Adv

Client: Vinicola Cherchi

A' Design Award Ario Winner in Afifi Category

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Verified Award Winner

Verify Award Status for #51366

Colors

The Design

About Vinicola Cherchi Uaina Igoa Igoa

Mo se faʻailoga iloga i Sardinia, talu mai le 1970, na faʻataʻitaʻia le restyling o igoa mo The Classics uaina laina. O le suʻesuʻeina o igoa fou na manaʻo e faasao le fesoʻotaʻiga ma tu ma aga a le kamupani o loʻo tulituliloa. E le pei o igoa talu ai na galue e tuʻu ai le matagofie o se tulaga talafeagai ma le maualuga o le tulaga o uaina. Aua o loʻo galulue labels ma le Braille metotia e aumaia ai le matagofie ma le laʻei e aunoa ma le mamafa. O le fugalaʻau o loʻo faʻavae i luga o se faʻamatalaga o se ata o le ekalesia latalata ane o le Santa Croce i Usini, o le ata foʻi lea o le kamupani.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Vinicola Cherchi Uaina Igoa Igoa, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Vinicola Cherchi Uaina Igoa Igoa e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Vinicola Cherchi Uaina Igoa Igoa o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It is a unique wine label design for a sardinian cellar. Clean, minimal and innovative label it has a different design from others wines in Sardinia (Italy)
Dimensions & Packaging
Labels have dimension 120mm width and 86mm height, printing on an uncoated, matt, woodfree printing paper with felt marked textured surface. The printing is with gold foil for logo and horizontal line, braille embossing ink for floreal sketch.
Tags
wine, labels,
Production Technology
For these labels we used a very fine natural paper texture with a warm and pleasant to the touch. The label is enhanced by the use of Braille in a little invasive way
Design Challenge
The creative challenge was to transfer the corporate values in new labels without losing the link with the history and tradition of the territory.
He tried to find the elements of continuity with the old labels, but creating a completely new design and minimal.
The church has become an integral part of the company logo, the name of the wines has taken the position and color of old labels. At the center of the floral pattern it incorporates a detail of church reworked and adapted for the specific use.
Inspiration
The inspiration for this label design is originated by graphics of a floral element that adorns the wooden pulpit of the Holy Cross Church, a symbol of the country and central element of the company logo. This graphic characterizes all labels but remains non-invasive compared to the other elements of the labels because realized with Braille technique.
Project Duration
Project started in December 2015 and finished in April 2016 in Olmedo (SS)
Team Members
Art Director: Giovanni Murgia
Image Credits
Image #1: Photographer Diego Attene
Optional Image #1: Photographer Diego Attene
Optional Image #2: Photographer Diego Attene
Optional Image #3: Photographer Diego Attene
Optional Image #4: Photographer Diego Attene

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