Dhizaini Labelist Cosmetics Skin Care Package naBrava Design ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.
BronziPakejingi· 2021
Labelist Cosmetics Skin Care Package
na Brava Design
Mutengi: Labelist Cosmetics
Mukundi weMubairo weBronzi we A' Design Award muChikwata chePakejingi
Mukundi weMubairo Akasimbiswa
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Nezvekwa Labelist Cosmetics Skin Care Package
Labelist Cosmetics 'packaging yakagadzirirwa kutarisisa maitiro azvino echikamu. Mavara akapfava asi anopenya zvakanyanya akashandiswa kukwezva kutarisa kwemutengi. Kuedza kwakaitwa kusiyanisa mazinga matatu echigadzirwa: akakosha, kurapwa uye zvakanyanya kuburikidza nekurongedza, ruvara uye kubata. Mhedzisiro yakave yakawanikwa mugumisiro nekushandisa zvakasiyana-siyana ingi, varnishes, marudzi emapepa uye kupera.
Kuzivikanwa
Nezve Mubairo weBronzi we A' Design Award
Mubairo weBronzi we A' Design Award wakahwinwa ne Labelist Cosmetics Skin Care Package, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Labelist Cosmetics Skin Care Package inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Labelist Cosmetics Skin Care Package inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.
Shure kweDhizaini
Bepa Renhau
Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.
- Hunhu Hwakasiyana
- Structure, branding and packaging design for Labelist Cosmetics. They have created a new cosmetic brand following the Clear Beauty trend, which includes 9 different cosmetics. The cosmetic line is divided into 3 levels: the essential that any skin needs, the treatment ones (which are the most important for any skin) and the intensives that they do a shock treatment to the skin.
- Kukura & Kupakiwa
- 60 x 36 x 106 mm
A pre-cut has been set up on one side of the pack so you can unfold the box and see the "how to use" and other information. - Matagi
- cosmetics, packaging, graphic design, clean beauty, slow beauty, beauty, rejuvenating
- Tekinoroji Yekugadzira
- 3-ink offset printing on graphic cardboard. A black ink with two Pantone that blend into a gradient (different in each model). Silver stamping (essential and intensive) and gold stamping for treatment. Varnish soft touch on white areas to emphasize softness Iriodin varnish in colored areas. It shines with a pearly dot and touches of glitter that make gradients stronger and more nuanced. The interior is printed in 2 inks (the same two Pantone as on the face).
- Changamire yeDhizaini
- The biggest challenge was to design a new packaging for a frenetic sector, cosmetics, in which new designs come onto the market almost daily. This fact marked us from the beginning. The goal was to innovate and create an attractive design, but at the same time fulfilling the mission of the project. What was the hardest part of this design activity. Maintain the visual characteristics that the whole marketing team wanted to offer to this new cosmetic line, but with a tight printing budget.
- Tsvakurudzo
- In the pre-sale activation this year, this new brand has successfully captured the attention of various international distributors who want to place it on the market.
- Chikurudziro
- The range of colors was chosen to evoke the consumer in a healthier environment. The idea was that when the consumer saw the Hoot product, for example, an explosion of vitamins came to his or her mind. It was decided to make gradients by adding iriodin varnish to give movement to the packaging. Also, the team wanted to give a special importance to the user’s experience. That’s why they mixed the soft touch varnish, which has a soft touch, with the contrast of iriodin which has small glitter particles. The packaging contains a pre-cut that allows the consumer to see the inside without opening it completely.
- Nguva yePurojekiti
- The project started in July 2019 in Barcelona and finished in August 2020 in Barcelona, and it will be exhibited in sales platforms in November 2020.
- Mafambiro eBasa
- The formulas are minimalist, streamlined with pure and reliable ingredients. The additives are minimal, those necessary to guarantee the maximum effectiveness of each product. They are not tested on animals (cruelty-free) and do not contain the following ingredients considered harmful: SLS, SLES, parabens, formaldehydes, ophthalates or hydroquinone.
- Nhengo dzeTimu
- Structure & Graphic Design: Gal-la Termes
Brand Manager: Esperança Figuerola
PR Manager: Marta Rodríguez
Support Designer: Antonio Castilla - Zvikwereti zveMifananidzo
- Image #1: Martí Casanellas
Image #2: Martí Casanellas
Image #3: Martí Casanellas
Image #4: Marc Xalabarder
Image #5: Marc Xalabarder
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