MontGras Handcrafted Chiratidzo cheWaini naXimena Ureta

Dhizaini MontGras Handcrafted Chiratidzo cheWaini naXimena Ureta ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2022 Mubairo weGoridhe we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

GoridhePakejingi· 2022

MontGras Handcrafted Chiratidzo cheWaini

na Ximena Ureta

Mutengi: MontGras

Mukundi weMubairo weGoridhe we A' Design Award muChikwata chePakejingi

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Nezvekwa MontGras Handcrafted Chiratidzo cheWaini

MontGras Handcrafted ndiyo nhevedzano yezviratidzo zvewaini yakagadzirirwa mawaini mashanu eChile akagadzirwa kubva kumhando dzemazambiringa dzisingawanzowanikwi dzakakohwewa muna 2020. Chiratidzo chimwe nechimwe chinobatanidza zvidimbu zviviri zvehunyanzvi, runyoro rwomugadziri wewaini uye maitiro akasiyana emavara enhamba yegore rekukohwa, apo mutsara wemifananidzo unogovaniswa unobatanidza magadzirirwo mashanu aya. Zviratidzo izvi zvinodhindwa papepa rinonamira roga, risina kutsvedzereswa, risingapindi mvura uye rinoramba kusakara nechiedza cheultraviolet. Foiri yegoridhe, kuchekwa nedhayi, vhanishi yesilkscreen ine mifananidzo yakasimudzirwa uye vhanishi yekudzivirira isingapenyi zvinopedzisa kupedzeredzwa kwacho. Kapisori yenamo inovhara bhodhoro rimwe nerimwe.

Kuzivikanwa

Nezve Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne MontGras Handcrafted Chiratidzo cheWaini, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. MontGras Handcrafted Chiratidzo cheWaini inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. MontGras Handcrafted Chiratidzo cheWaini inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: MontGras Handcrafted is a range of very unique wines elaborated on a small scale and with important points of differentiation from other Chilean wines.
The specifications for vines, valleys and winemakers are...
White Wine, Riesling, D.O. Mulchen Bio-Bio Valley by Santiago Margozzini.
Red Wines, Pinot Noir Amaral Vineyard, D.O. Leyda Valley by Adolfo Hurtado, Cinsault D.O. Guarilihue Itata Valley by Alberto Antonini, Carignan D.O. Crucesillas Cauquenes Valley by Carla Dosque, Cabernet Franc Intriga Vineyard D.O. Linderos Maipo Valley by Cristian Correa.
Kukura & Kupakiwa: Handcrafted is a label printed on self adhesive, uncoated, water-resistant Wet Strength paper. It is FSC certified, confirming the commitment to use raw materials from forests grown under responsible management. It is resistant to aging and ultraviolet light.
Bordeaux Label Dimension: 10.5 x 8 cm.
Burgundy Label Dimension: 8.5 x 9.7 cm.
Wax capsule.
Matagi: Etiqueta de vino, packaging, design, label, wine, Rare, arte, Handcrafted, Ximena Ureta, Vino chileno, chilean designer, MontGras
Tekinoroji Yekugadzira: Printed on Fasson Cuvee Mareele White paper 90gr with quadrichromy using digital technology on an HP Indigo 6900 machine and its finishing applications on a Digicon. Folia Gold Matte Luxor MTS 425 with die cut, silkscreen varnish with mechanical relief and Mat UV protection varnish.
Changamire yeDhizaini: The requirement and challenge was to create five different labels following a unifying graphic line with a box that contains them.
Two pieces of art where merged into each label with the five winemakers signatures and five different typographic games for each number. As result all the labels are highly expressive and boast a great personality to create a serie with a restless, changing, and impetuous graphic for wines made of rare strains from different valleys located in different parts of Chile and harvested in 2020.
Tsvakurudzo: There has been a lot of visual research, both in artistic experimentation and in graphic exploration. Countless pieces of art were created, a considerable number of paintings that required the correct fusion to produce tension and movement in each wine label. Each pair of art had to offer the design the certainty that the information on the label would be kept in the same place. All the typographic number games had to be different in a distinguished and integrative way.
Chikurudziro: MontGras Handcrafted is the consequence of a constant search to create distinctive handmade products with a sense of origin, its a line of unique wines where five prestigious Chilean winemakers chose different valleys to create wines from uncommon, rare and different Chilean grape varieties to surprise consumers with innovative proposals.They are expressive, creative and is the winemakers answer to the passion for wine.
Nguva yePurojekiti: The MontGras Handcrafted packaging began in April and ended in October 2021. Afterwards, we started working on the container box of the five wines. These were worked on from October to January 2022. Both were printed in Santiago de Chile.
Mafambiro eBasa: This packaging is currently sold in Chile and is to be sold in the most important markets in which MontGras is present focusing on Asia (China, Korea and Japan). Also, Brazil, the UK, Taiwan, Hong Kong, Vietnam, Denmark, the Netherlands, Germany, Mexico, and Paraguay.
Nhengo dzeTimu: Art direction and design: Ximena Ureta
Second designer: Francisca Furgones
Art: Ximena Ureta
Box second designer: Paulina Larrain
Zvikwereti zveMifananidzo: Image #1, #2, #3, #4, #5: Jorge Brantmayer.