Shacheng 1976 Basic Chinja: Chikwepo Chewaini by Yibin Lin

Shacheng 1976 Basic Chinja: Chikwepo Chewaini by Yibin Lin is a highly esteemed winner of the very prestigious 2022 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.

BronziPakejingi· 2022

Shacheng 1976 Basic Chinja: Chikwepo Chewaini

by Yibin Lin

Client: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

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Colors

The Design

About Shacheng 1976 Basic Chinja: Chikwepo Chewaini

Shacheng 1976 iwo mudzimu wekugadzira chikwepo chewaini. Musoro wechikwepo unosanganisa chimiro chekorona nezvimiro zvediamond. Mashizha maviri egrepisi anoputira chikamu chepasi chebhodhoro, sekunge waini iri kubatwa muchanza cheruoko. Rusvingo rwebhodhoro runooneka nekati, uye ndarama ndiro ruvara rukuru runoshandiswa. Musoro wechikwepo unobatanidza chivharo chekunze chine screw ne chivharo chemukati chesimbi chakagadzirwa se-oki, zvokuti bhodhoro rinogona kuvhurwa neruoko uye kuvharwazve kuti riunganidzwe uye ratorwe. Chivharo chekunze chinotsigira chivharo chemukati uye chinodzivirira kubuda kwemvura kana mweya ukawedzera. Basa iri rinoremekedza Shacheng, guta rinozivikanwa kwenguva refu nekugadzira waini.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Shacheng 1976 Basic Chinja: Chikwepo Chewaini, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Shacheng 1976 Basic Chinja: Chikwepo Chewaini inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Shacheng 1976 Basic Chinja: Chikwepo Chewaini inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity. The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness.
Dimensions & Packaging: The product bottles of the serie are matched according to the international color matching standard, which are in line with international standards and international aesthetics. With the transparent outer bottle wall and gold as the main color, which is simple, elegant and luxurious.
Tags: Bottle, Packaging design, Wine, Chinese spirit
Production Technology: The cap of the bottle is designed with a combination of crown and diamonds, showing her nobleness. Two grape leaves are designed on the lower part of the bottle to wrap the bottle body, as if holding the wine in the palm of the hand, showing her preciousness, and also incorporating the concept of China's first bottle of dry white wine into it. The whole bottle body is painted with golden color, which reflects the glory of Shacheng as an important wine-making town and interprets the supreme sense of luxury.
Design Challenge: In a closed environment with higher temperatures, the air pressure in the wine bottle will increase, which will easily cause the oak cork to fly out and cause the wine to leak. The screw-top design of Shacheng 1976 tightens the outer cap and the bottle mouth, and the outer cap just supports the inner plug, preventing the inner plug from flying and preventing the leakage of wine.
Research: It is committed to digging out the connotation behind the product and telling an evocative story. The packaging gives products more cultural connotations, and is a representative work of the combination of commercial ideas and cultural creativity.
Inspiration: The inspiration of this product is to commemorate this place, reflecting the change from selling products to selling culture. It is committed to digging out the connotation behind the product and telling an evocative story.
Project Duration: Since Yuan Dynasty, Shacheng has been famous for winemaking, and Shacheng Winery is the birthplace of China's first bottle of dry white wine.
Operation Flow: The bottle cap adopts a combination of a screw-top design outer cap and a metal oak inner plug, and the inner plug can be easily pulled out without a wine opener. Regardless of whether the wine is drunk or not, the inner plug can be inserted back and the outer cover twisted back to maintain the overall perfection for collection and brand display.
Patents: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Team Members: Lin Yibin
Image Credits: Shenzhen Yulinjun Enterprise Image Planning Co., Ltd.
Lin Yibin