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Valenlime Mushando Mukuru: Kupakita by Wallrus Design Studio

Valenlime Mushando Mukuru: Kupakita by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.


BronziPakejingi· 2022

Valenlime Mushando Mukuru: Kupakita

by Wallrus Design Studio

Client: Valenlime Co.

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

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Colors

The Design

About Valenlime Mushando Mukuru: Kupakita

Rugwaro rweBhuku: Valenlime idhizaini yekupakita nzungu nemichero yakaomeswa isina shuga kana zvimwe zvinowedzerwa. Pakiti ino yakayera 110 mm paupamhi, 27.2 mm pakudzika uye 115 mm pakureba. Saizi iyi yakasarudzwa kuti ive nyore kutakura uye kushandisa zvizere nzvimbo yemakonteina ekutakura zvinhu, izvo zvinoderedza kusvibisa mhepo kunokonzerwa nekutakura zvinhu. Mavara anopenya eecoline nemifananidzo yakadhindwa yemichero zvinotsiva mifananidzo yekutora nekamera. Windo rinoonekera nemuno rinoratidza muchero wakaomeswa chaiwo uri mukati, uye tambo yehemp iri pamupendero inobatanidza mufananidzo nezvinhu zviri mukati.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Valenlime Mushando Mukuru: Kupakita, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Valenlime Mushando Mukuru: Kupakita inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Valenlime Mushando Mukuru: Kupakita inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Valenlime, a Swedish nuts and dried fruit producer and supplier, is aiming to substitute these healthy titbits which are without any sugar or additives for munchies and other common snacks in the market. The whole order of Valenlime, a brand originated from nature, was designing an attractive and lovely packaging which easily could convey the brand's message, love for nature!
Dimensions & Packaging
Width 110mm x Depth 27.2mm x Height 115mm
Tags
Dried Fruit, Packaging, Creative Design, Valenlime
Production Technology
Using bright ecoline color, the illustration of the fruits have substituted for their pictures to make it more pleasant and inviting. In addition, we need a display window on the package, which has been provided by combining the fruit illustrations with a transparent part showing real dried fruits inside the package to induce the natural origin of the product. The hemp thread in the border of illustration and transparent part, symbolizes tying the image to the reality.
Design Challenge
We have faced a tricky challenge about showing the feelings properly. Therefore, we started by the structure. At this level we have made an effort to use the best material, as well as minimization of plastic use to lessen damage of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature!
Research
The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature!
Inspiration
The critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
Project Duration
This project was started at January 2018 in Tehran-Iran and was ended on September 2018
Operation Flow
The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
Patents
Copyright Valenlime co., all right reserved.
Team Members
Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar
Image Credits
Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar

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