Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii by Leung MukChi

Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii by Leung MukChi is a highly esteemed winner of the very prestigious 2023 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.

BronziPakejingi· 2023

Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii

by Leung MukChi

Client: Shenzhen Endess3 Culture Communication Co., Ltd

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

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Colors

The Design

About Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii

Zvinyorwa zveBhuku: Tuliplanet Gifts ibhokisi rechipo chetii rakagadzirirwa chimwe chibrand chetii chekuChina. Kupakwa uku kwakavakirwa pamucherechedzo webhurendi, unoratidza gwenzi (tiger) rakabata ruva returipi mumuromo. Mufananidzo uyu unoratidza pfungwa yekuti kunyange gwenzi rinogona kumira richinhuwidza ruva. Mifananidzo yechinyakare senge shiri yehute (crane), makore anoreva rombo rakanaka, uye bindu retii zvakaiswa pabhokisi. Zvinhu izvi zvinobatanidza tii iri mukati nezvisikwa uye nenhaka yetsika dzechiChina. Chinangwa ndechekuratidza kuti vanhu vanogara munguva ino ine kuchiva kwenyika, vachiri kukwanisa kuwana nguva yerunyararo neyemweya kuburikidza nekunwa tii.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Tuliplanet Gifts Chirongwa Chikuru: Kupakwa kweTii inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a tea gift box design. The design was constructed by a list of key terms such as, the metaphor of the logo "in me the tiger sniffs the rose", surrounded by a mental field, cultural inherited and tea. These ideas finally turn out to visual elements, for instance, Crane, auspicious clouds, tea garden, etc. All the elements are used for expressing the key theme - although we are living in a materialistic era, we could still have the connection between nature and spiritual world by drinking tea.
Tags: Oriental aesthetics, Chinese traditional culture, Lu Yu: Cha Jing, Tea etiquette Chinese year of the tiger, Mid-Autumn Festival
Inspiration: The founder born in the year of "Tiger". As it knows as the "king of beast"so that it becomes the key visual element of the brand. As you can see that the logo is a tulip held in the mouth of a tiger, it has a meaning of "in me the tiger sniffs the rose", the idea has also extended to the gift box design.
Project Duration: Finished in Guangzhou on August 27th, 2021

Read the Press Release