Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower by Tiger Pan

Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Mubairo weSimbi we A' Design Award in Dhizaini yePakejingi Competition Category.

SimbiPakejingi· 2023

Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower

by Tiger Pan

Client: Bayannaoer Sanpangdan Food Co., Ltd

Mubairo weSimbi we A' Design Award Winner in Pakejingi Category

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Verified Award Winner

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Colors

The Design

About Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower

Rugwaro rweBhuku: Sunboy Gift Box ndiyo dhizaini yekupakita mbeu dzesunflower. Bhokisi rine chiratidzo (logo) chakavakirwa pazita rebhurendi uye mufananidzo wakaita seoil painting unoratidza vatambi veSunboy vachimhanya nemunda wemaruva esunflower. Ruvara rweyero rinopenya uye mufananidzo wesunflower zvinobatsira vatengi kuti vazive chigadzirwa vari kure. Chimiro chekuvhura kwepakiji yekunze chakagadziridzwa patsva, zvokuti mabhokisi anosungana kuita chikwata chimwechete, chine mavhiya maviri kana matatu. Bhokisi regifu iri nyore kugadzirisa nekuparadzanisa, uye nzvimbo huru yakaiswa pachena inochengetedza mari inoshandiswa pakugadzira zvinhu.

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Sunboy Gift Box Chirongwa Chikuru: Kupakita Mbeu dzeSunflower inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
Dimensions & Packaging: Width 443mm x Depth 115mm x Height 304mm
Tags: Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
Production Technology: The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
Design Challenge: There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
Research: We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field.
Inspiration: Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
Project Duration: The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
Operation Flow: How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
Patents: The copyrights belong to Tiger Pan
Team Members: Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits: Tiger Pan