Satine Fresh Milk Chirongo Chemukaka by Pesign

Satine Fresh Milk Chirongo Chemukaka by Pesign is a highly esteemed winner of the very prestigious 2024 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.

BronziPakejingi· 2024

Satine Fresh Milk Chirongo Chemukaka

by Pesign

Client: Yili Group

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

14,516

Verified Award Winner

Verify Award Status for #158907

View at A' Design Award Press Release Award Badge

Colors

The Design

About Satine Fresh Milk Chirongo Chemukaka

Satine Fresh Milk kachikichi kekurongedza kanoita kamwe chete kegadziriro yemukaka mutsva. Chikwama ichi chakaumbwa sekapoto yemukaka uye chakagadzirwa neplastic inoparara inonzi PE. Mufananidzo wacho unobva pamusoro wedhiragoni wakakomberedzwa nemakore anokosha nemaruva, izvo zviri zviratidzo zvechinyakare zveGore Idzva. Nzira yekuboora inobva pamaonero echinyakare emahwindo, inogadzira mufananidzo wakanaka. Mukaka wapera kunwiwa, chikwama ichi chinogona kushandiswazve nevana sechikwama chemhanza chekuisa zviyeye, sechiedza chehusiku kana serambi rezororo. Nzira idzi dzekushandisazve dzinoderedza marara uye dzinowedzera upenyu hwekurongedza kwezvinhu zvemhemberero.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Satine Fresh Milk Chirongo Chemukaka, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Satine Fresh Milk Chirongo Chemukaka inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Satine Fresh Milk Chirongo Chemukaka inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: New Year is the most important holiday in China and many brands celebrate it with limited edition packaging to bring them closer to consumers. Unlike other limited edition packaging designs that only feature graphics on the packaging, Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
Dimensions & Packaging: 80mmx80mmx145mm
Tags: Interactive ,Limited edition ,Experience innovation
Production Technology: Degradable PE plastic
Design Challenge: The overall packaging adopts a hollow out process, and the size and position of the hollow out parts need to meet the requirements of uniform packaging stress.
Research: Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
Inspiration: The shape of the packaging is based on the shape of a milk can, which reinforces the product attributes of fresh milk. The design is based on a dragon head surrounded by New Year elements such as auspicious clouds and flowers, symbolizing the beauty and good fortune of the New Year. The whole packaging adopts the hollowing process, inspired by the traditional window art form, which is festive, delicate and elegant.
Project Duration: The project started in October 2023 in Shen Zhen and finished in December 2023 in Shen Zhen.
Operation Flow: After using the product, consumers (4-10 year-old children) can use the packaging as a “New Year's lucky bag” for collecting red envelopes or storing candies (storage function), It can also be a night light to accompany consumers to sleep (companion function), as well as a lantern to take part in the “Guess the Lantern Riddle” activity of the Lantern Festival (interactive function). Packaging is participating in different New year's activities in different scenarios with consumers and it is becoming part of the consumer's emotional memory of the New Year.
Team Members: Product designer:Pesign team
Packaging designer:Pesign team
photographer:Dong hua