Dhizaini Xilin Gol Cheese Basikoro Yechizi naChenghua Li, Linjian Chen, Deli Dong and Xinyi Yin ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2024 Mubairo weSimbi we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.
SimbiPakejingi· 2024
Xilin Gol Cheese Basikoro Yechizi
na Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin
Mutengi: Xilin Gol League Brand Building Promotion Centre
Mukundi weMubairo weSimbi we A' Design Award muChikwata chePakejingi
Mukundi weMubairo Akasimbiswa
Simbisa Mamiriro eMubairo we#158922Dhizaini
Nezvekwa Xilin Gol Cheese Basikoro Yechizi
Chizi yeXilin Gol ndiyo dhizaini yekupakicha chigadzirwa chechizi chinobva paXilin Gol Grassland. Bhokisi rakaenzana rinovhurika nekuvharwa kumusoro nepasi. Ganda rekunze rakagadzirwa nepepa nepurasitiki riine muenzaniso wakacherwa wakaumbwa seyurt (imba yevaMongolia). Mapepa anoonekera nechepamberi nechemumashure akadhindwa nemifananidzo yenhoroondo yemhuri yechizi. Mienzaniso nemavara kumativi maviri akadhindwa nenzira yekudhinda inodaidzwa kuti letterpress. Kesi remukati rakagadzirwa nepepa risingaonekeri riine mifananidzo yezvivakwa zvemasango-uswa. Dhizaini iyi inobatanidza tsika dzeMongolia nehunyanzvi hwemazuva ano hwemifananidzo.
Kuzivikanwa
Nezve Mubairo weSimbi we A' Design Award
Mubairo weSimbi we A' Design Award wakahwinwa ne Xilin Gol Cheese Basikoro Yechizi, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Xilin Gol Cheese Basikoro Yechizi inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Xilin Gol Cheese Basikoro Yechizi inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.
Shure kweDhizaini
Bepa Renhau
Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.
- Hunhu Hwakasiyana
- Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
- Kukura & Kupakiwa
- Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm - Matagi
- Cheese, Food, Packaging Design, Branding, Products
- Tekinoroji Yekugadzira
- Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
- Changamire yeDhizaini
- How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
- Tsvakurudzo
- Interpersonal Design Theory, Anthropomorphic Design
- Chikurudziro
- Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
- Nguva yePurojekiti
- The project was completed in Hangzhou, China, on October 10, 2023.
- Mafambiro eBasa
- The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
- Nhengo dzeTimu
- Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin - Zvikwereti zveMifananidzo
- Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.
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