Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi by Olha Takhtarova

Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 Mubairo weSimbi we A' Design Award in Dhizaini yePakejingi Competition Category.

SimbiPakejingi· 2025

Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi

by Olha Takhtarova

Client: Sot B&d

Mubairo weSimbi we A' Design Award Winner in Pakejingi Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi

Rugwaro rwe Bhuku: Sergio Dalla Riva ndiro dhizaini yekupakita yakaitirwa mhando dzakasiyana dzezvigadzirwa zvekofi, dzinosanganisira masaga ekofi yakakuyiwa, mapaketi, masaga madiki nemabhokisi ekapisulu. Musana wakasviba (matte black) unosanganiswa nemavara egoridhe ari mumavara enyaya (typography) uye mavara matatu eItaly (Italian tricolour) kuti aratidze nhoroondo netsika pamwe nekwakanakisa kwechigadzirwa. Mavara anosarudzika anoratidza mhando yega yega yekofi yakasanganiswa (blend), zvichitevera tafura inoratidza kunhuhwirira kwekofi, chiyero chekugochwa (roast strength) uye mirawo yekugadzira kofi zvakadhinzwa kumashure kwepakiti. Mapaketi anogadzirwa nemutariro wakasimba unopetwa (laminated flexible material) uye mabhokisi ekapisulu anogadzirwa nekabhodhi yakasimba (rigid cardboard). Nzira dzekudhinza dzinoshandiswa dzinosanganisira offset printing, UV spot finishing uye gold hot foil stamping.

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Sergio Dalla Riva Mabasa Makuru: Kupakita Kofi inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Sergio Dalla Riva's coffee package design combines ageless Italian charm with contemporary sophistication. A matte black backdrop signifies quality and legacy; the Italian tricolor and gold typeface accentuate this. Blend-specific accents, and instructive material for coffee enthusiasts, the package is not only visually striking but also informative. Every component—from layout to font to picture—supports the premium nature and legacy of the brand.
Dimensions & Packaging: Coffee Bag: 120 mm x 60 mm x 230 mm
Pouch: 100 mm x 10 mm x 120 mm
Sachet: 80 mm x 5 mm x 100 mm
Box for Capsules: 120 mm x 45 mm x 125 mm
Tags: coffee, packaging, black, packaging design
Production Technology: To guarantee longevity and product safety, Sergio Dalla Riva's packaging is made of premium laminated flexible materials for pouches and stiff cardboard for capsule boxes. With a matte finish to reflect elegance, the design uses offset printing for clarity and vivid colour reproduction. While UV spot finishing increases visual contrast and tactile appeal, hot foil stamping in gold emphasises important features like the brand name and anniversary mark.
Design Challenge: The key difficulty was to honor Sergio Dalla Riva's legacy while catering to contemporary coffee consumers. The design had to reflect both heritage and creativity. We created a consistent identity that functions across several packaging kinds by balancing narrative with clarity. It emphasizes mix variations without compromising oneness. The design honors a 50-year legacy while looking forward by integrating visual elegance, pragmatic structure, and educational material.
Research: This design was created by us looking at consumer behaviour connected to luxury coffee items, color associations, and legibility across various print media. Studies verified that black and gold represent legacy and luxury. Another major emphasis was visual consistency across product formats. Based on consumer desire for product knowledge and traceability in contemporary specialty coffee markets, informational components including charts and origin information were included.
Inspiration: Inspired by Sergio Dalla Riva's 50-year tradition and strong ties to Italian coffee culture, the packaging Our goal was to design a contemporary visual homage to this legacy. Reflecting both grandeur and authenticity, drawing from classic Italian aesthetics, the use of multicolored components, elegant serif typeface, and black and gold accents. The design also features the title "Maestro del Caffè" and the founder's signature, which adds a narrative, personal touch.
Project Duration: Italy 2023
Operation Flow: Every packaging style—from ground coffee bags to capsules—was meant to strike a balance between form and use. While the material's structural strength guarantees freshness, the matte texture and color accents provide great shelf presence. A thorough taste profile chart, roast strength scale, and brewing instructions on the reverse help to make product selection interesting and easy.