Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja naWen Liu

Dhizaini Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja naWen Liu ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2026 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

SirivhaPakejingi· 2026

Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja

na Wen Liu

Mutengi: Shenzhen Oracle Creative Design Co.,Ltd.

Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi

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Nezvekwa Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja

Zhang Gong Lao Jiu 1975 ipakeji rakagadzirirwa doro reChina. Chimiro chose chinotora hwaro kubva pamiti yemilocust yakura kwemakore zana inokura panzvimbo dzinogadzirwa doro iri. Bhokisi rekunze rakagadzirwa nepulp inochengetedza zvakatipoteredza, uye chimiro chemakwati emiti chinoumbwa nekudhinda kwakadzika (embossing) pane kushandisa ingi. Bhotoro rinopiswa neglaze chena yeChina, uye shanduko inoitika muchoto (kiln transformation) inogadzira mifananidzo yechisikigo mune dzimwe nzvimbo. Pamusoro pebhotoro panoyeuchidza chimiro chakasakara chemakomba ekare ekuviriswa kwedoro. Pakeji iri rine chiyero che125 ne125 ne290 mamirimita.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Zhang Gong Lao Jiu 1975 Kupakeja Doro Rechinja chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: It carries forward four millennia of traditional brewing techniques, supported by unique resources including century-old fermentation pits and maturation vats. The distillery grounds feature a grove of hundred-year-old locust trees, whose blossoms are skillfully incorporated into the fermentation process through a distinctive "locust blossom in fermentation" technique. This imparts a unique aromatic profile and an exceptionally smooth, mellow character to the liquor. The exterior packaging incorporates the textured appearance of locust tree bark, while the bottle design echoes the weathered texture of ancient fermentation pits, presenting a rustic yet sophisticated aesthetic.
Kukura & Kupakiwa: 125mm*125mm*290mm
Matagi: Natural, Unadorned Simplicity
Tekinoroji Yekugadzira: The liquor box is crafted from eco-friendly pulp, showcasing the natural texture of locust tree bark through embossed patterning instead of ink printing. The bottle is fired with Chinese white glaze, revealing naturally formed kiln-transformed textures in localized areas.
Changamire yeDhizaini: Through repeated field studies, the textures of locust trees, the patina of century-old fermentation pits, and the surface details of aged walls were meticulously examined. Multiple rounds of modeling and 3D prototype revisions ultimately yielded the desired representation of natural texture.
Tsvakurudzo: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Chikurudziro: The packaging's overall form draws inspiration from century-old locust trees, translating the textured bark and marks of time into a visual language of design. By showcasing naturally accumulated textures, it interprets the slow maturation of aged liquor—each mark embodies the formation of flavor, each sedimentation contributes to the liquor's depth. This is the art of nature, crafted by time.
Nguva yePurojekiti: March 2024, Shenzhen, China
Mafambiro eBasa: The product exudes an unrefined, natural beauty, conveying a free-flowing charm through its organic form. Its warm texture and fluid contours instinctively invite touch, guiding the viewer to discover, through tactile exploration.
Nhengo dzeTimu: Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li