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Huge Love Kurongedza Bhokisi by Yufeng Li and Xuan Zhang

Huge Love Kurongedza Bhokisi by Yufeng Li and Xuan Zhang is a highly esteemed winner of the very prestigious 2020 Mubairo weSimbi we A' Design Award in Dhizaini yePakejingi Competition Category.


SimbiPakejingi· 2020

Huge Love Kurongedza Bhokisi

by Yufeng Li and Xuan Zhang

Client: Huge Love

Mubairo weSimbi we A' Design Award Winner in Pakejingi Category

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Verified Award Winner

Verify Award Status for #86630

Colors

The Design

About Huge Love Kurongedza Bhokisi

Dhizaini yekurongedza inofanirwa kuenderana neaesthetic maitiro evechidiki. Vechidiki vanehanya nei? Vanotsvaga mararamiro anofadza uye vanoda aesthetics akareruka. Panguva imwecheteyo tevera munhu wega uye ushingi kuedza kugamuchira zvinhu zvitsva. Naizvozvo, dhizaini inotyora iyo yekutanga yekurongedza maitiro ehutsanana napkin indasitiri, iyo yakanyanya kupfupika uye inonakidza.

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Huge Love Kurongedza Bhokisi, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Huge Love Kurongedza Bhokisi inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Huge Love Kurongedza Bhokisi inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The product is aimed at young consumers, and the packaging design should conform to the aesthetic style of young people. What do young people care about? After a lot of market research, they pursue a fun lifestyle and like simple aesthetics. At the same time pursue individuality and dare to try to accept new things.

Therefore, the design breaks the original packaging style of the sanitary napkin industry, which is more concise and interesting. Beginning to shift from focusing on market consistency to respecting young people's aesthetic standards, consumer needs, and beginning to respect their aesthetic standards and personal needs.
Dimensions & Packaging
Width 75mm x Depth 32mm x Height 80mm
Tags
Love, Packaging, Fashion, Daily use, Life
Production Technology
Requires special printing paper and process support, using the right die.
Design Challenge
A large number of market research and data analysis. Printing technology is combined with production cost control.
Research
Through market research to analyze the shortcomings of similar product packaging design, consumer preferences, and develop picture style according to their preferences. Learn about the paper and cost of the printing house and consider the manufacturing process based on actual conditions.
Inspiration
During the design process, it suddenly rained outside the window. It heard the ticking sound and looked at the washed leaves. It records the beautiful scenery of this moment. When it came back to the computer, it suddenly thought that perhaps a combination of rain and cloud could be used to show the characteristics of the product.
Project Duration
The project started in Shenzhen in November 2018 and completed in March 2019.
Operation Flow
This product is a packaging box for women. It is made of thick cardboard combined with special paper. The graphics are made of hot stamping and hot silver. The box is long and open from the top. It is in line with the female aesthetic and the graphics are bright. The illustration creates an interactive experience with the product and the woman!
Team Members
Li Yufeng
Zhang Xuan

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