Fruit Bites Akaomeswa Michero Kupakata by Nour Shourbagy

Fruit Bites Akaomeswa Michero Kupakata by Nour Shourbagy is a highly esteemed winner of the very prestigious 2020 Mubairo weBronzi we A' Design Award in Dhizaini yePakejingi Competition Category.

BronziPakejingi· 2020

Fruit Bites Akaomeswa Michero Kupakata

by Nour Shourbagy

Client: Fruit Bites

Mubairo weBronzi we A' Design Award Winner in Pakejingi Category

20,878

Verified Award Winner

Verify Award Status for #93428

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Fruit Bites Akaomeswa Michero Kupakata

Chii chiri nani pane kuve nekuzvipa mhaka kwemahara chikafu chevana vako? Fatso Bites kurongedza zvigadzirwa zvakagadzirirwa kukurudzira vana kuti vachinje maitiro avo ekubika uye vosarudza kudya zvakasikwa michero yakaomeswa pachinzvimbo chejunk snacks. Chinangwa ndechekupa simba mubereki wese kuti achinje maitiro emwana wake. Chinetso ndechekugadzira mavara anoratidza michero kubatsira ayo vana vanogona kunzwisisa uye kuwirirana nacho sechinhu chinotonhorera uye hutano. Mango inoita basa rakakura muhutano hweganda. Banana inokubatsira kuti urambe wakajairika. Apple Yakanaka kune yako ndangariro uye yakasungwa.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Fruit Bites Akaomeswa Michero Kupakata, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Fruit Bites Akaomeswa Michero Kupakata inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Fruit Bites Akaomeswa Michero Kupakata inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits.
Dimensions & Packaging: Width 90 mm x 45 Depth x Height 140 mm
Tags: Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
Production Technology: The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
Design Challenge: The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration.
Research: At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
Inspiration: The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
Project Duration: The project started in August 2019 in Cairo and finished in October 2019 in Cairo
Operation Flow: Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.