2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo by Ruikang Xie

2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo by Ruikang Xie is a highly esteemed winner of the very prestigious 2021 Moputso oa Boronse oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

BoronseKerafikhe· 2021

2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo

by Ruikang Xie

Client: Xiexie Design

Moputso oa Boronse oa A' Design Award Winner in Kerafikhe Category

8,499

Verified Award Winner

Verify Award Status for #102231

View at A' Design Award Press Release Award Badge

Colors

The Design

About 2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo

Lengolo la Mpho ea Kamohelo ea 2018 ea DGUT ke lebokose la mpho la tsebiso ea kamohelo le entsoeng bakeng sa baithuti ba bacha ba Dongguan University of Technology naheng ea China. Moralo ona o kopanya tlhaku ea Sechaena Guan le michelia alba, palesa ea toropo ea Dongguan, ho theha moralo oa fonto le sete e kopaneng ea pono. Lebokose le hulehang le tšoara mokotla oa canvas, buka ea mangolo, mokotla oa likalamo le limmapa tse peli tsa lehae. Libotlolo tse peli le tsona li kenyelelitsoe, e 'ngoe e na le michelia alba e omisitsoeng le e 'ngoe e na le mangolo a ngotsoeng ka letsoho a melaetsa. Sepakete sena se ikemiselitse ho fa baithuti ba bacha maikutlo a ho ba karolo le ho hlahisa setso sa lehae.

The Recognition

About the Moputso oa Boronse oa A' Design Award

2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. 2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. 2018 Welcome Package DGUT Lebokose la Mpho ea Kamohelo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The original intention is to design a set of vital and considerate gift box of admission letter with a sense of belonging for Dongguan University of Technology, which will be dispatched to freshmen all over the country and also carry the expectation to bring the new Dongguan culture to people. Therefore, michelia alba, the city flower of Dongguan, has been selected as the symbol of Dongguan culture for project design.
Dimensions & Packaging: 360mmx260mmx55mm
Tags: Future, humanistic life, flowers
Production Technology: This gift box adopts a pull out box so that one can see the gift box in a more comprehensive way. In addition, the real michelia alba has also been put into a small bottle so that freshmen from all over China can feel the blooming scent of Dongguan. A lot of thoughts have been put into assembling and producing materials.
Design Challenge: We have creatively added two local atlases into the gift box. The first one is Culture of Dongguan, which integrates the graphics, the texts and the map positioning of Dongguan Art Museum, Dongguan Museum and other cultural aggregation sites into one book.
Research: Humanistic feelings have always been a missing part in gift boxes on the market but this gift box design for freshmen has combined the local culture and the Dongguan’s feelings for those freshmen. We have prepared brochures with stories on Dongguan and plants with scents of Dongguan so as to convey the real scents of Dongguan via real objects, and to bridge the feelings between freshmen and the university in Dongguan.
Inspiration: Centering on the design concept of I will come to Dongguan for my prospect, we have combined the Chinese character Guan with the elements of the city flower of Dongguan, the michelia alba, to make the font design and a complete set of visual departure gift box. It carries a hopeful future and the expectation toward the new city and the new study career.Dongguan is a city in China.
Project Duration: Started in July 2018, completed in September, completed in Dongguan, China
Operation Flow: Students can pull and open the gift box by holding the woven tassel on one side of the box, and then see the rich and uniform design of canvas bag, notebook, pen bag, atlas, etc. Another point with the strongest humanistic ideas are two “drifting bottles”. In addition to the bottle with dried michelia alba, 5000 pieces of message notes handwritten by elder brothers and sisters, teachers and leaders of Dongguan University of Technology have also been put into the bottle randomly.
Image Credits: Image #1-5 Zhang Jingwen